Assessor Resource

AHCAGB601A
Develop export markets for produce

Assessment tool

Version 1.0
Issue Date: April 2024


This unit applies to the research and analyse markets and the determination of the capability of a business to meet the market requirements.

This unit covers the processes of evaluating a product for export, developing an export market and implementing an export strategy and defines the standard to: research and analyse product knowledge; establish market potential; and develop the export market strategy.

You may want to include more information here about the target group and the purpose of the assessments (eg formative, summative, recognition)

Employability Skills

This unit contains employability skills.



Evidence Required

List the assessment methods to be used and the context and resources required for assessment. Copy and paste the relevant sections from the evidence guide below and then re-write these in plain English.

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package.

Overview of assessment

Critical aspects for assessment and evidence required to demonstrate competency in this unit

The evidence required to demonstrate competency in this unit must be relevant to workplace operations and satisfy holistically all of the requirements of the performance criteria and required skills and knowledge and include achievement of the following:

research and analyse product knowledge

establish market potential

develop the export market strategy.

Context of and specific resources for assessment

Competency requires the application of work practices under work conditions. Selection and use of resources for some worksites may differ due to the regional or enterprise circumstances.

Submission Requirements

List each assessment task's title, type (eg project, observation/demonstration, essay, assingnment, checklist) and due date here

Assessment task 1: [title]      Due date:

(add new lines for each of the assessment tasks)

Assessment Tasks

Copy and paste from the following data to produce each assessment task. Write these in plain English and spell out how, when and where the task is to be carried out, under what conditions, and what resources are needed. Include guidelines about how well the candidate has to perform a task for it to be judged satisfactory.

Required skills

evaluate export potential

develop export strategy

implement export strategy

use literacy skills to fulfil job roles as required by the organisation. The level of skill may range from reading and understanding documentation to completion of written reports

use oral communication skills/language competence to fulfil the job role as specified by the organisation, including questioning, active listening, asking for clarification, negotiating solutions and responding to a range of views

use numeracy skills to estimate, calculate and record complex workplace measures

use interpersonal skills to work with others and relate to people from a range of cultural, social and religious backgrounds and with a range of physical and mental abilities.

Required knowledge

sources of information in respect to export requirements

requirements set out in standards, codes of practice, quality assurance (QA) processes and procedures

marketing plan formats

cash flow budgeting techniques

sensitivity analysis and investment evaluation.

The range statement relates to the unit of competency as a whole.

Market for export includes:

agricultural products and services

horticultural products and services.

Copy and paste from the following performance criteria to create an observation checklist for each task. When you have finished writing your assessment tool every one of these must have been addressed, preferably several times in a variety of contexts. To ensure this occurs download the assessment matrix for the unit; enter each assessment task as a column header and place check marks against each performance criteria that task addresses.

Observation Checklist

Tasks to be observed according to workplace/college/TAFE policy and procedures, relevant legislation and Codes of Practice Yes No Comments/feedback
Competitive advantages and disadvantages for the proposed product are identified in respect to the products entry to overseas markets. 
Features of potential markets are analysed in respect to cultural factors, quality requirements, government regulations and other economic, political and social factors. 
Business resources are analysed for their appropriateness and capacity to contribute to the marketing effort. 
Available capital and time are identified for the development of the export plan. 
Customer analysis is conducted and the market niche defined. 
Operational plan is developed to address the market mix. 
Budgets are prepared to address the investment required in the operational plan. 
Overseas visit is planned and conducted to confirm the target market and initiate negotiations. 
Steps in an export transaction are identified and addressed. 
Documentation requirements for export is identified and prepared. 

Forms

Assessment Cover Sheet

AHCAGB601A - Develop export markets for produce
Assessment task 1: [title]

Student name:

Student ID:

I declare that the assessment tasks submitted for this unit are my own work.

Student signature:

Result: Competent Not yet competent

Feedback to student

 

 

 

 

 

 

 

 

Assessor name:

Signature:

Date:

Assessment Record Sheet

AHCAGB601A - Develop export markets for produce

Student name:

Student ID:

Assessment task 1: [title] Result: Competent Not yet competent

(add lines for each task)

Feedback to student:

 

 

 

 

 

 

 

 

Overall assessment result: Competent Not yet competent

Assessor name:

Signature:

Date:

Student signature:

Date: