Assessor Resource

CUAGRD401
Research and apply graphic design techniques

Assessment tool

Version 1.0
Issue Date: April 2024


This unit describes the skills and knowledge required to research and apply techniques to produce graphic design work. It involves interpreting work briefs, organising resources, testing ideas, and refining approaches to a range of design challenges.

It applies to individuals still developing a full range of skills. Research, experimentation and refinement are used to produce a range of general design works. Individuals generally produce work independently, with guidance as required.

No licensing, legislative or certification conditions apply to this unit at the time of publication.

You may want to include more information here about the target group and the purpose of the assessments (eg formative, summative, recognition)


Evidence Required

List the assessment methods to be used and the context and resources required for assessment. Copy and paste the relevant sections from the evidence guide below and then re-write these in plain English.

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Interpret graphic design briefs

1.1 Interpret specifications in graphic design briefs and clarify issues with relevant people, as necessary

1.2 Take user or client requirements into account when making decisions about graphic design work

1.3 Consider parameters and constraints and clarify with relevantpeople as required

1.4 Research contemporary and historical information relevant to briefs

2. Organise resources

2.1 Identify workspace, materials, tools and equipmentrequired for graphic design work

2.2 Prepare and care for resources according to safety and organisational requirements

2.3 Follow storage and inventory procedures

3. Test graphic design approaches

3.1 Produce preliminary visual representations

3.2 Identify possible design approaches and establish criteria for selecting final approach

3.3 Select materials, tools and equipment and test approaches and techniques

3.4 Evaluate test outcomes against criteria and select the best approach for the requirements of briefs

3.5 Review own work and seek feedback as required

3.6 Refine and document the design approach based on results of testing and evaluation

4. Produce graphic design work

4.1 Create graphic designs using selected design approach

4.2 Respond to feedback and refine graphic design work

4.3 Present finished work within agreed work parameters

Evidence of the ability to:

interpret information in briefs and related research

select and care for required resources

test graphic design methods and techniques and document outcomes and design approaches

produce examples of graphic design work that meet the requirements of a range of briefs.

Note: If a specific volume or frequency is not stated, then evidence must be provided at least once.

To complete the unit requirements safely and effectively, the individual must:

explain the use of experimentation in developing and refining graphic design work

explain the importance of researching information about graphic design when completing design work

explain typical information found in graphic design briefs

discuss typical parameters and constraints that need to be considered when interpreting design briefs, including intellectual property considerations, and availability of resources, time and budget

identify common techniques, materials, tools and equipment used in graphic design

briefly describe the health and safety requirements related to establishment of work space and use of materials and equipment for graphic design work.

Assessment must be conducted in a safe environment where evidence gathered demonstrates consistent performance of typical activities experienced in creative arts industry environments. The assessment environment must include access to:

graphic design briefs

information sources for graphic design research

equipment and tools used to produce graphic design work

opportunities for discussion and feedback.

Assessors of this unit must satisfy the requirements for assessors in applicable vocational educational and training legislation, frameworks and/or standards.

Submission Requirements

List each assessment task's title, type (eg project, observation/demonstration, essay, assingnment, checklist) and due date here

Assessment task 1: [title]      Due date:

(add new lines for each of the assessment tasks)

Assessment Tasks

Copy and paste from the following data to produce each assessment task. Write these in plain English and spell out how, when and where the task is to be carried out, under what conditions, and what resources are needed. Include guidelines about how well the candidate has to perform a task for it to be judged satisfactory.

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Interpret graphic design briefs

1.1 Interpret specifications in graphic design briefs and clarify issues with relevant people, as necessary

1.2 Take user or client requirements into account when making decisions about graphic design work

1.3 Consider parameters and constraints and clarify with relevantpeople as required

1.4 Research contemporary and historical information relevant to briefs

2. Organise resources

2.1 Identify workspace, materials, tools and equipmentrequired for graphic design work

2.2 Prepare and care for resources according to safety and organisational requirements

2.3 Follow storage and inventory procedures

3. Test graphic design approaches

3.1 Produce preliminary visual representations

3.2 Identify possible design approaches and establish criteria for selecting final approach

3.3 Select materials, tools and equipment and test approaches and techniques

3.4 Evaluate test outcomes against criteria and select the best approach for the requirements of briefs

3.5 Review own work and seek feedback as required

3.6 Refine and document the design approach based on results of testing and evaluation

4. Produce graphic design work

4.1 Create graphic designs using selected design approach

4.2 Respond to feedback and refine graphic design work

4.3 Present finished work within agreed work parameters

Evidence of the ability to:

interpret information in briefs and related research

select and care for required resources

test graphic design methods and techniques and document outcomes and design approaches

produce examples of graphic design work that meet the requirements of a range of briefs.

Note: If a specific volume or frequency is not stated, then evidence must be provided at least once.

To complete the unit requirements safely and effectively, the individual must:

explain the use of experimentation in developing and refining graphic design work

explain the importance of researching information about graphic design when completing design work

explain typical information found in graphic design briefs

discuss typical parameters and constraints that need to be considered when interpreting design briefs, including intellectual property considerations, and availability of resources, time and budget

identify common techniques, materials, tools and equipment used in graphic design

briefly describe the health and safety requirements related to establishment of work space and use of materials and equipment for graphic design work.

Assessment must be conducted in a safe environment where evidence gathered demonstrates consistent performance of typical activities experienced in creative arts industry environments. The assessment environment must include access to:

graphic design briefs

information sources for graphic design research

equipment and tools used to produce graphic design work

opportunities for discussion and feedback.

Assessors of this unit must satisfy the requirements for assessors in applicable vocational educational and training legislation, frameworks and/or standards.
Copy and paste from the following performance criteria to create an observation checklist for each task. When you have finished writing your assessment tool every one of these must have been addressed, preferably several times in a variety of contexts. To ensure this occurs download the assessment matrix for the unit; enter each assessment task as a column header and place check marks against each performance criteria that task addresses.

Observation Checklist

Tasks to be observed according to workplace/college/TAFE policy and procedures, relevant legislation and Codes of Practice Yes No Comments/feedback
Interpret specifications in graphic design briefs and clarify issues with relevant people, as necessary 
Take user or client requirements into account when making decisions about graphic design work 
Consider parameters and constraints and clarify with relevantpeople as required 
Research contemporary and historical information relevant to briefs 
Identify workspace, materials, tools and equipmentrequired for graphic design work 
Prepare and care for resources according to safety and organisational requirements 
Follow storage and inventory procedures 
Produce preliminary visual representations 
Identify possible design approaches and establish criteria for selecting final approach 
Select materials, tools and equipment and test approaches and techniques 
Evaluate test outcomes against criteria and select the best approach for the requirements of briefs 
Review own work and seek feedback as required 
Refine and document the design approach based on results of testing and evaluation 
Create graphic designs using selected design approach 
Respond to feedback and refine graphic design work 
Present finished work within agreed work parameters 

Forms

Assessment Cover Sheet

CUAGRD401 - Research and apply graphic design techniques
Assessment task 1: [title]

Student name:

Student ID:

I declare that the assessment tasks submitted for this unit are my own work.

Student signature:

Result: Competent Not yet competent

Feedback to student

 

 

 

 

 

 

 

 

Assessor name:

Signature:

Date:

Assessment Record Sheet

CUAGRD401 - Research and apply graphic design techniques

Student name:

Student ID:

Assessment task 1: [title] Result: Competent Not yet competent

(add lines for each task)

Feedback to student:

 

 

 

 

 

 

 

 

Overall assessment result: Competent Not yet competent

Assessor name:

Signature:

Date:

Student signature:

Date: