Assessor Resource

CUFMEM06A
Design a multimedia product

Assessment tool

Version 1.0
Issue Date: March 2024


Not applicable.

This unit describes the skills and knowledge required to analyse the requirements and develop the design of a multimedia project within the cultural industries.

This unit describes the skills and knowledge required to analyse the requirements and develop the design of a multimedia project within the cultural industries

You may want to include more information here about the target group and the purpose of the assessments (eg formative, summative, recognition)

Prerequisites

Not applicable.


Employability Skills

Not applicable.




Evidence Required

List the assessment methods to be used and the context and resources required for assessment. Copy and paste the relevant sections from the evidence guide below and then re-write these in plain English.

Underpinning skills and knowledge

Assessment must include evidence of the following knowledge of and skills in:

principles of effective and creative design

principles of visual communication

application of a wide range of media and techniques

the theory of human/machine interaction

principles of learning and instructional techniques

Linkages to other units

This unit has linkages to the following units and combined training delivery and/or assessment is recommended:

CUFMEM07A - Apply principles of visual design and communication to the development of a multimedia product

CUFRAD01A - Originate and develop the concept

CUFGEN01A - Develop and apply industry knowledge

CUSRAD01A - Collect and organise information

CUSRAD02A - Conduct research

Critical aspects of evidence

Assessment must be customised to meet the needs of the particular sector in which performance is being assessed. Assessment should only address those variable circumstances, listed in the range of variables statements, which apply to the chosen context.

The following evidence is critical to the judgement of competence in this unit:

the ability to develop a design which satisfies the requirements of the project specifications

the ability to achieve an original, effective and creative product

Context and method of assessment

Assessment may take place on the job, off the job or a combination of both of these.

Off the job assessment must be undertaken in a closely simulated workplace environment.

Assessment may incorporate a range of methods to assess performance and the application of essential underpinning knowledge, and might include:

practical demonstration (direct observation may need to occur on more than one occasion to establish consistency of performance)

role play

case studies

work samples or simulated workplace activities

oral questioning/interview aimed at evaluating the processes used in developing and realising the creative concept

projects/reports/logbooks

third party reports and authenticated prior achievements

portfolios of evidence which demonstrate the processes used in developing and realising the creative concept

Resource requirements

Assessment requires access to a range of resources and equipment listed in the range of variables statement, currently used by the multimedia industry.

Underpinning skills and knowledge

Assessment must include evidence of the following knowledge of and skills in:

principles of effective and creative design

principles of visual communication

application of a wide range of media and techniques

the theory of human/machine interaction

principles of learning and instructional techniques

Linkages to other units

This unit has linkages to the following units and combined training delivery and/or assessment is recommended:

CUFMEM07A - Apply principles of visual design and communication to the development of a multimedia product

CUFRAD01A - Originate and develop the concept

CUFGEN01A - Develop and apply industry knowledge

CUSRAD01A - Collect and organise information

CUSRAD02A - Conduct research

Critical aspects of evidence

Assessment must be customised to meet the needs of the particular sector in which performance is being assessed. Assessment should only address those variable circumstances, listed in the range of variables statements, which apply to the chosen context.

The following evidence is critical to the judgement of competence in this unit:

the ability to develop a design which satisfies the requirements of the project specifications

the ability to achieve an original, effective and creative product

Context and method of assessment

Assessment may take place on the job, off the job or a combination of both of these.

Off the job assessment must be undertaken in a closely simulated workplace environment.

Assessment may incorporate a range of methods to assess performance and the application of essential underpinning knowledge, and might include:

practical demonstration (direct observation may need to occur on more than one occasion to establish consistency of performance)

role play

case studies

work samples or simulated workplace activities

oral questioning/interview aimed at evaluating the processes used in developing and realising the creative concept

projects/reports/logbooks

third party reports and authenticated prior achievements

portfolios of evidence which demonstrate the processes used in developing and realising the creative concept

Resource requirements

Assessment requires access to a range of resources and equipment listed in the range of variables statement, currently used by the multimedia industry.


Submission Requirements

List each assessment task's title, type (eg project, observation/demonstration, essay, assingnment, checklist) and due date here

Assessment task 1: [title]      Due date:

(add new lines for each of the assessment tasks)


Assessment Tasks

Copy and paste from the following data to produce each assessment task. Write these in plain English and spell out how, when and where the task is to be carried out, under what conditions, and what resources are needed. Include guidelines about how well the candidate has to perform a task for it to be judged satisfactory.

Not applicable.

Appropriate personnel to consult may include:

art director

technical director

instructional designers

programmers

graphic designers

educators

heads of department

other technical staff

clients

other specialist creative and administrative staff

Project specifications may include:

budget

time frame

access to facilities and resources

technical issues:

disc space

delivery platform

testing plan

milestones

deliverables

prototyping

personnel:

number

availability

Components of the brief may include:

sound

video

images

text

animation

graphics

budget

time frame

technical issues

Aspects of the project included in the review may be:

content

interactivity

ease of navigation

instructional design

creativity

interest

client/customer requirements

Development team may include:

graphic artists

researchers

instructional designers

game designers

sound technicians

animators

technical specialists

programmers

Legislative and ownership issues may be:

copyright

clearances

intellectual property

ownership of assets

confidentiality

non-disclosure agreements

The design may be confirmed by:

project manager

technical manager

clients

supervisor

executive producer

Delivery platform may include:

world wide web

CD-ROM

Multimedia productions may include or be included in:

aspects or sections of film/ video production:

feature

documentary

short film and/or video

animations

commercials

live or pre-recorded performances

music video

television production of any type (music, drama, comedy, variety, sport)

live or pre-recorded television productions

educational product

game

promotional product

information product

training product

e-commerce

a range of others

Appropriate personnel to consult may include:

art director

technical director

instructional designers

programmers

graphic designers

educators

heads of department

other technical staff

clients

other specialist creative and administrative staff

Project specifications may include:

budget

time frame

access to facilities and resources

technical issues:

disc space

delivery platform

testing plan

milestones

deliverables

prototyping

personnel:

number

availability

Components of the brief may include:

sound

video

images

text

animation

graphics

budget

time frame

technical issues

Aspects of the project included in the review may be:

content

interactivity

ease of navigation

instructional design

creativity

interest

client/customer requirements

Development team may include:

graphic artists

researchers

instructional designers

game designers

sound technicians

animators

technical specialists

programmers

Legislative and ownership issues may be:

copyright

clearances

intellectual property

ownership of assets

confidentiality

non-disclosure agreements

The design may be confirmed by:

project manager

technical manager

clients

supervisor

executive producer

Delivery platform may include:

world wide web

CD-ROM

Multimedia productions may include or be included in:

aspects or sections of film/ video production:

feature

documentary

short film and/or video

animations

commercials

live or pre-recorded performances

music video

television production of any type (music, drama, comedy, variety, sport)

live or pre-recorded television productions

educational product

game

promotional product

information product

training product

e-commerce

a range of others

Copy and paste from the following performance criteria to create an observation checklist for each task. When you have finished writing your assessment tool every one of these must have been addressed, preferably several times in a variety of contexts. To ensure this occurs download the assessment matrix for the unit; enter each assessment task as a column header and place check marks against each performance criteria that task addresses.

Observation Checklist

Tasks to be observed according to workplace/college/TAFE policy and procedures, relevant legislation and Codes of Practice Yes No Comments/feedback
Obtain production and technical specifications 
Identify areas where mark-up and scripting languages may be required 
Locate script/mark-up libraries for pre-written scripts or programming 
Brief programmer on customised scripts/mark-up languages 
Determine applicability of mark-up to product functionality 
Present and discuss scripting options with relevant personnel to ensure compliance with technical specifications 
Select mark-up language and scripting options 
Apply and integrate mark-up and scripting language into authoring process 
Ensure scripted elements comply with all navigation and graphic design interface considerations 
Eliminate or merge redundant scripting and mark-up elements 
Apply principles of visual, instructional and interactive design in selecting the best approach 
Select a systematic approach that will meet the creative, production and technical requirements specified in the brief outcome 
Test routines to verify script (programming) elements fulfil requirements 
Test that mark-up and language elements run true to requirements 
Conduct tests to ensure that elements conform to required technical specifications 
Test for faults and document findings 
Use standard techniques to remove any faults 
Develop the storyboard/s in accordance with the needs of the job and the development team 
Ensure the design is consistent with the project brief 
Identify deliverables and agree on milestones 
Liaise with relevant personnel to evaluate process and record all decisions 
Archive suitable and relevant scripts for future use 
Review the design to ensure it meets the technical requirements of the brief 
Adjust the design as necessary after discussions with relevant personnel 
Clarify any legislative or ownership issues to comply with production and/or organisational requirements 
Confirm acceptance of the design including deliverables, milestones and timeline 

Forms

Assessment Cover Sheet

CUFMEM06A - Design a multimedia product
Assessment task 1: [title]

Student name:

Student ID:

I declare that the assessment tasks submitted for this unit are my own work.

Student signature:

Result: Competent Not yet competent

Feedback to student

 

 

 

 

 

 

 

 

Assessor name:

Signature:

Date:


Assessment Record Sheet

CUFMEM06A - Design a multimedia product

Student name:

Student ID:

Assessment task 1: [title] Result: Competent Not yet competent

(add lines for each task)

Feedback to student:

 

 

 

 

 

 

 

 

Overall assessment result: Competent Not yet competent

Assessor name:

Signature:

Date:

Student signature:

Date: