Copy and paste from the following data to produce each assessment task. Write these in plain English and spell out how, when and where the task is to be carried out, under what conditions, and what resources are needed. Include guidelines about how well the candidate has to perform a task for it to be judged satisfactory.
Required skills
communication skills to:
collaborate with others on practice development issues
interact with other professionals on management and development issues
critical thinking and analytical skills to:
research and evaluate information and ideas from a wide range of sources
reflect on complex issues and make judgements and decisions about those issues
initiative and enterprise skills to identify and pursue professional work opportunities
learning and self-management skills to engage in and commit to an ongoing process of professional development and lifelong learning
literacy skills to interpret varied information dealing with complex issues from a range of sources
planning and organising skills to integrate a range of complex and varied information into a cohesive approach to developing own professional practice
problem-solving skills to assess potentially competing and conflicting issues and develop solutions for own practice
numeracy skills to manage the financial aspects of a professional practice
technology skills to use the internet as a research tool.
Required knowledge
factors that influence the client perspective on graphic design practice
legal rights and obligations of graphic designer, particularly in relation to intellectual property
professional development opportunities in graphic design
range of local and global work opportunities open to graphic designers across the spectrum of community and business activity
range of professional practice skills needed by graphic designers
sustainability considerations for graphic design practice
trends in graphic design and the impacts of this on professional practice
types of behaviour and practice that constitute a professional way of working
typical ways that business is done in graphic design practice, including key commercial relationships
ways that graphic design work is costed and priced in different practice contexts.
The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.
Professional work ethicmay refer to: | building sustainable professional relationships commitment to ongoing learning and development ethical behaviours honouring professional commitments industry codes of practice meeting timelines work / life balance. |
Skills and knowledge may be: | creative financial interpersonal practical promotional. |
Professional developmentmay include: | attendance at events further study industry engagement mentoring professional memberships research. |
Commercial relationshipsmay be: | internal relationships in: advertising agencies design studios client businesses relationships between organisations in the supply chain: artists creative directors illustrators marketers printers researchers software developers. |
Ways in which graphic design work is costedmay relate to: | commissions quoting for time, including hourly and daily rates quoting for materials standard rates whole project quotations. |
Client perspectivemay be influenced by: | assumptions costs expectations familiarity or lack of familiarity with the design process preconceptions technological know-how time. |
Individual approachmay be one that considers: | experiences of others local work opportunities own: financial situation preferences risk profile skills. |
Rights and obligationsmay relate to: | copyright and intellectual property (IP) duty of care moral rights safety of self and others taxation responsibilities. |
Current and emerging trendsmay relate to: | changing social mores economic climate habits of different age groups or genders impact of technology lifestyle trends political environment. |
Copy and paste from the following performance criteria to create an observation checklist for each task. When you have finished writing your assessment tool every one of these must have been addressed, preferably several times in a variety of contexts. To ensure this occurs download the assessment matrix for the unit; enter each assessment task as a column header and place check marks against each performance criteria that task addresses.
Observation Checklist