Assessor Resource
SITTPPD008A
Develop host community awareness of tourism
Assessment tool
Version 1.0
Issue Date: April 2024
Developing the host community's awareness of tourism involves a strategic focus on the overall and long-term operation of tourism as an industry within a local community. It is a key component of tourism planning and management.
An awareness program would normally be for a whole region or local area but may sometimes apply to the development of a particular tourism venue or individual touring product.
This unit applies to senior tourism industry personnel from local, regional or state and territory tourism organisations that operate autonomously and have a strategic tourism planning role.
This unit describes the performance outcomes, skills and knowledge required to develop a host community's awareness of tourism, including its costs and benefits. It requires the ability to educate and inform the community about tourism and to conduct community consultation.
No licensing, legislative, regulatory or certification requirements apply to this unit at the time of endorsement.
You may want to include more information here about the target group and the purpose of the assessments (eg formative, summative, recognition)