Assessor Resource
SITXEVT602
Develop event concepts
Assessment tool
Version 1.0
Issue Date: March 2024
Events are diverse in nature and this unit is relevant to any type of event coordinated in any industry context, including the tourism, hospitality, sport, cultural and community sectors. Sometimes the concept development phase is undertaken in parallel with feasibility analysis or the event bidding process.
This unit applies to event managers who operate with significant autonomy and who are responsible for making a range of strategic event management decisions.
They may work in event management companies, in event venues, or in organisations that organise their own events.
The unit does not include the specialist concept development undertaken by experts such as writers, technical specialists or lighting, sound, exhibition, set or costume designers. Consultation with relevant experts, however, may be a key aspect of overall event concept development.
This unit describes the performance outcomes, skills and knowledge required to explore and refine ideas for event concepts, and to progress those concepts to the point where they can be made operational.
You may want to include more information here about the target group and the purpose of the assessments (eg formative, summative, recognition)