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Elements and Performance Criteria

  1. Identify tenancy mix requirements.
  2. Recommend tenancy mix strategy.
  3. Report on tenancy mix strategy.

Required Skills

This section describes the essential skills and knowledge and their level required for this unit

Required skills

communication skills to consult with clients

computing skills to access the internet and web pages prepare and complete online forms lodge electronic documents and search online databases

interpersonal skills to relate to people from a range of social cultural and ethnic backgrounds and varying physical and mental abilities and to obtain feedback

literacy skills to interpret written and oral information

planning skills to determine short and longterm goals

presentation skills to prepare and deliver tenancy mix options to clients

problem solving skills to identify appropriate marketing options

research skills to interpret documentation evaluate current market conditions and assess future trends

technical skills to prepare and complete reports

Required knowledge and understanding

common lease terms and conditions

industry benchmarks

market segments

organisational and professional procedures ethical practices and business standards

organisations documentation and reporting procedures

relevant federal and state or territory legislation and local government regulations related to

antidiscrimination

consumer protection

environmental issues

equal employment opportunity EEO

financial probity

franchise and business structures

industrial relations

OHS

property sales leasing and management

range of tenancy mix strategies

relevant local market conditions

types of property leases

ways to obtain feedback

Evidence Required

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria required skills and knowledge the range statement and the Assessment Guidelines for this Training Package

Overview of assessment

This unit of competency could be assessed through practical demonstration of identifying client objectives and recommending strategies to assist in the implementation of a tenancy mix strategy Targeted written including alternative formats where necessary or verbal questioning to assess the candidates underpinning knowledge would provide additional supporting evidence of competence

The demonstration and questioning would include collecting evidence of the candidates knowledge and application of ethical standards and relevant federal and state or territory legislation and regulations This assessment may be carried out in a simulated or workplace environment

Critical aspects for assessment and evidence required to demonstrate competency in this unit

A person who demonstrates competency in this unit must be able to provide evidence of

examining client business plans and accurately profiling client tenancy needs

knowledge of organisations practices ethical standards and legislative requirements associated with identifying client objectives and recommending strategies to assist in the implementation of a tenancy mix strategy

obtaining feedback on draft tenancy mix strategy and amending accordingly

preparing and documenting a tenancy mix strategy that details targeted market segment

sourcing and selecting suitable marketing strategies

Context of and specific resources for assessment

Resource implications for assessment include

access to suitable simulated or real opportunities and resources to demonstrate competence

assessment instruments that may include personal planner and assessment record book

access to a registered provider of assessment services

Where applicable physical resources should include equipment modified for people with disabilities

Access must be provided to appropriate learning andor assessment support when required

Assessment processes and techniques must be culturally appropriate and appropriate to the language and literacy capacity of the candidate and the work being performed

Validity and sufficiency of evidence require that

competency will need to be demonstrated over a period of time reflecting the scope of the role and the practical requirements of the workplace

where the assessment is part of a structured learning experience the evidence collected must relate to a number of performances assessed at different points in time and separated by further learning and practice with a decision of competence only taken at the point when the assessor has complete confidence in the persons competence

all assessment that is part of a structured learning experience must include a combination of direct indirect and supplementary evidence

where assessment is for the purpose of recognition RCCRPL the evidence provided will need to be current and show that it represents competency demonstrated over a period of time

assessment can be through simulated projectbased activity and must include evidence relating to each of the elements in this unit

In all cases where practical assessment is used it will be combined with targeted questioning to assess the underpinning knowledge Questioning will be undertaken in such a manner as is appropriate to the language and literacy levels of the candidate and any cultural issues that may affect responses to the questions and will reflect the requirements of the competency and the work being performed


Range Statement

The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording in the performance criteria is detailed below. Add any essential operating conditions that may be present with training and assessment depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts.

Clients may include:

bankers

company boards

fund managers

fund providers

institutions

internal and external property groups

owner-occupiers

private investors.

Client preferences, needs and expectations may relate to:

income stream projections

increased profile of assets

long-term tenancy contracts

short and long-term goals.

Organisational requirements may be outlined and reflected in:

access and equity principles and practice guidelines

business and performance plans

complaint and dispute resolution procedures

goals, objectives, plans, systems and processes

legal and ethical requirements and codes of practice

mission statements and strategic plans

OHS policies, procedures and programs

policies and procedures in relation to client service

quality and continuous improvement processes and standards

quality assurance and procedure manuals.

Information that may be used to determine market profiles and conditions may include:

existing research data

industry sources

original research

response-based research

surveys.

Market conditions may relate to:

availability of alternatives

business confidence

economic conditions

level of competition.

Tenancy mix may cover:

length of tenancy

location

number of tenants

size of tenancy

type of business

type of tenancy

type of tenant customers.

Relevant people may include:

advertising agencies

architects

business consultants

clients

managers

members of industry associations

real estate agents

solicitors

taxation and accounting practitioners.

Segmentation criteria to be used may include:

attitude

business characteristics

consumer requirements

demographics

desired benefits

lifestyle

product and service usage

social and cultural factors.

Building capacity requirements may relate to:

amenities

associated conditions, such as noise, dust and environment

building functions

car parking.

Marketing options may include:

business-to-business marketing

direct marketing

mail-outs

promotional strategies, such as:

advertising

canvassing

community education

image and presentation

pricing

public relations

target markets by service type

use of internet and email.

Feedback may be obtained from:

clients and colleagues

documentation and reports

quality assurance data

regular meetings

workplace assessment.

Legislative requirements may be outlined and reflected in:

Australian standards

codes of practice covering the market sector and industry, financial transactions, taxation, environment, construction, land use, native title, zoning, utilities use (water, gas and electricity), and contract or common law

federal, and state or territory legislation regarding retail and commercial tenancy

federal, and state or territory zoning requirements

corporations law

environmental and zoning laws affecting access security, access and property use

general duty of care to clients

home building requirements

local regulations and by-laws

privacy laws applying to owners, contractors and tenants

quality assurance and certification requirements

relevant federal, and state or territory legislation that affects organisational operation, including:

anti-discrimination and diversity

environmental issues

EEO

industrial relations

OHS

retail and commercial leasing Acts and guidelines

strata, community and company titles

tenancy agreements

trade practices laws and guidelines.

Business equipment and technology may include:

computers

data storage devices

email

facsimile machines

internet, extranet and intranet

photocopiers

printers and scanners

software applications, such as databases and word applications.