Elements and Performance Criteria
- Interpret graphic design briefs
- Interpret specifications in graphic design briefs and clarify issues with relevant people, as necessary
- Take user or client requirements into account when making decisions about graphic design work
- Consider parameters and constraints and clarify with relevantpeople as required
- Research contemporary and historical information relevant to briefs
- Organise resources
- Test graphic design approaches
- Produce preliminary visual representations
- Identify possible design approaches and establish criteria for selecting final approach
- Select materials, tools and equipment and test approaches and techniques
- Evaluate test outcomes against criteria and select the best approach for the requirements of briefs
- Review own work and seek feedback as required
- Refine and document the design approach based on results of testing and evaluation
- Produce graphic design work