Elements and Performance Criteria
- Clarify research brief
- Confirm research topic or content with relevant personnel, including completion deadlines
- Identify research and data gathering techniques that best meet requirements of the brief
- Discuss research ideas with relevant personnel and identify any implications for research briefs
- Discuss and agree on the format for presenting research findings with relevant personnel
- Identify issues of a culturally sensitive or legal nature that affect research briefs
- Alert relevant personnel to potential difficulties in meeting briefs and agree on alternative strategies or outcomes
- Assess brief to identify need for specialist research expertise and discuss with relevant personnel if required
- Conduct research
- Identify, record and maintain accurate details of information sources and potential contributors
- Design research tools, as required
- Research a sufficiently wide range of reliable sources to optimise validity of results in line with research brief and agreed methodology
- Make contact with identified sources promptly and in accordance with data gathering techniques methodology
- Adjust research strategies to achieve required research outcomes, if necessary
- Adopt safe ergonomic practices when using screens and keyboards for long periods of time
- Record, and store all information and data in a system that allows for easy access and retrieval
- Analyse research findings
- Analyse and interpret data or information gathered
- Check all facts and assess all information before including them in research findings
- Observe copyright, intellectual property and privacy laws that may impact publication of research, and seek legal advice if required
- Develop conclusions and recommendations as required in consultation with relevant personnel
- Present research findings