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Elements and Performance Criteria

  1. Assess digital camera qualities
  2. Photograph and upload a digital image
  3. Incorporate digital photography into a multimedia sequence

Evidence Required

Underpinning skills and knowledge

Assessment must include evidence of essential knowledge of and skills in

basic principles of photography and visual design

knowledge of selected digital image software

ability to interpret a brief

knowledge of the limiting factors of computer hardware

knowledge of computers and computer operating systems

interpreting simple scripts texts specifications and instructions

interpreting and communicating production specifications

Linkages to other units

This unit has linkages to the following units and combined training delivery andor assessment is recommended

CUFMEMA Apply principles of visual designcommunication to the development of a multimedia project

CUFMEM07A - Apply principles of visual design/communication to the development of a multimedia project

CUFMEMA Design and create a multimedia interface

CUFMEM10A - Design and create a multimedia interface

Critical aspects of evidence

This unit of competence applies to a range of industry sectors The focus of assessment will depend on the industry sector Assessment must be customised to meet the needs of the particular sector in which performance is being assessed Assessment should only address those variable circumstances listed in the range of variables statements which apply to the chosen context

The following evidence is critical to the judgement of competence in this unit

ability to assess the capacity to upload and process digital image s using industry hardware and software to deliver a designated quality of image outcome

Method and context of assessment

Assessment may take place on the job off the job or a combination of both of theses

Off the job assessment must be undertaken in a closely simulated workplace environment

Assessment may incorporate a range of methods to assess performance and the application of essential underpinning knowledge and might include

practical demonstration direct observation may need to occur on more than one occasion to establish consistency of performance

role play

work samples or simulated workplace activities

oral questioninginterview aimed at the evaluating the process used in developing and realising the creative concept

projectsreportslogbooks

third party reports and authenticated prior achievements

portfolios of evidence which demonstrate the processes used in developing and realising the creative concept

Resource requirements

Assessment requires access to a range of resources and equipment currently used by the multimedia industry

Underpinning skills and knowledge

Assessment must include evidence of essential knowledge of and skills in

basic principles of photography and visual design

knowledge of selected digital image software

ability to interpret a brief

knowledge of the limiting factors of computer hardware

knowledge of computers and computer operating systems

interpreting simple scripts texts specifications and instructions

interpreting and communicating production specifications

Linkages to other units

This unit has linkages to the following units and combined training delivery andor assessment is recommended

CUFMEMA Apply principles of visual designcommunication to the development of a multimedia project

CUFMEM07A - Apply principles of visual design/communication to the development of a multimedia project

CUFMEMA Design and create a multimedia interface

CUFMEM10A - Design and create a multimedia interface

Critical aspects of evidence

This unit of competence applies to a range of industry sectors The focus of assessment will depend on the industry sector Assessment must be customised to meet the needs of the particular sector in which performance is being assessed Assessment should only address those variable circumstances listed in the range of variables statements which apply to the chosen context

The following evidence is critical to the judgement of competence in this unit

ability to assess the capacity to upload and process digital image s using industry hardware and software to deliver a designated quality of image outcome

Method and context of assessment

Assessment may take place on the job off the job or a combination of both of theses

Off the job assessment must be undertaken in a closely simulated workplace environment

Assessment may incorporate a range of methods to assess performance and the application of essential underpinning knowledge and might include

practical demonstration direct observation may need to occur on more than one occasion to establish consistency of performance

role play

work samples or simulated workplace activities

oral questioninginterview aimed at the evaluating the process used in developing and realising the creative concept

projectsreportslogbooks

third party reports and authenticated prior achievements

portfolios of evidence which demonstrate the processes used in developing and realising the creative concept

Resource requirements

Assessment requires access to a range of resources and equipment currently used by the multimedia industry


Range Statement

Multimedia productions may include or be included in:

aspects or sections of film/video production:

feature

documentary

short film and/or video

animations

commercials

live or pre-recorder performances

music video

television production of any type (eg music, drama, comedy, variety, sport)

live or pre-recorded television production

educational product

game

promotional product

Information product

training product

e-commerce

a range of others

Equipment used:

appropriate hardware

software and communication packages

LANs

organisation's backup systems

Multimedia components:

2D Graphics

3D Graphics

videos

sound

text animation

scanned images

Industry standard software may include:

a wide range of programs, some current examples of which may be:

Photoshop

Pagemill

Frontpage

Dreamweaver

Flash

Director

Hyper Studio

NOTE: These programs are constantly being upgraded and replaced, and appropriate up-to-date programs should be selected.

Camera feature modes may include:

flash

scrollage

icon menu

close-up

wide angle and telephoto capacity

Multimedia productions may include or be included in:

aspects or sections of film/video production:

feature

documentary

short film and/or video

animations

commercials

live or pre-recorder performances

music video

television production of any type (eg music, drama, comedy, variety, sport)

live or pre-recorded television production

educational product

game

promotional product

Information product

training product

e-commerce

a range of others

Equipment used:

appropriate hardware

software and communication packages

LANs

organisation's backup systems

Multimedia components:

2D Graphics

3D Graphics

videos

sound

text animation

scanned images

Industry standard software may include:

a wide range of programs, some current examples of which may be:

Photoshop

Pagemill

Frontpage

Dreamweaver

Flash

Director

Hyper Studio

NOTE: These programs are constantly being upgraded and replaced, and appropriate up-to-date programs should be selected.

Camera feature modes may include:

flash

scrollage

icon menu

close-up

wide angle and telephoto capacity