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Elements and Performance Criteria

  1. Investigate mark-up and scripting options
  2. Integrate mark-up and scripting language
  3. Test mark-up and scripting language
  4. Evaluate mark-up and scripting language

Evidence Required

Underpinning skills and knowledge

Assessment must include evidence of the following knowledge of and skills in

principles of effective and creative design

principles of visual communication

application of a wide range of media and techniques

the theory of humanmachine interaction

principles of learning and instructional techniques

Linkages to other units

This unit has linkages to the following units and combined training delivery andor assessment is recommended

CUFMEMA Apply principles of visual design and communication to the development of a multimedia product

CUFMEM07A - Apply principles of visual design and communication to the development of a multimedia product

CUFRADA Originate and develop the concept

CUFRAD01A - Originate and develop the concept

CUFGENA Develop and apply industry knowledge

CUFGEN01A - Develop and apply industry knowledge

CUSRADA Collect and organise information

CUSRAD01A - Collect and organise information

CUSRADA Conduct research

CUSRAD02A - Conduct research

Critical aspects of evidence

Assessment must be customised to meet the needs of the particular sector in which performance is being assessed Assessment should only address those variable circumstances listed in the range of variables statements which apply to the chosen context

The following evidence is critical to the judgement of competence in this unit

the ability to develop a design which satisfies the requirements of the project specifications

the ability to achieve an original effective and creative product

Context and method of assessment

Assessment may take place on the job off the job or a combination of both of these

Off the job assessment must be undertaken in a closely simulated workplace environment

Assessment may incorporate a range of methods to assess performance and the application of essential underpinning knowledge and might include

practical demonstration direct observation may need to occur on more than one occasion to establish consistency of performance

role play

case studies

work samples or simulated workplace activities

oral questioninginterview aimed at evaluating the processes used in developing and realising the creative concept

projectsreportslogbooks

third party reports and authenticated prior achievements

portfolios of evidence which demonstrate the processes used in developing and realising the creative concept

Resource requirements

Assessment requires access to a range of resources and equipment listed in the range of variables statement currently used by the multimedia industry

Underpinning skills and knowledge

Assessment must include evidence of the following knowledge of and skills in

principles of effective and creative design

principles of visual communication

application of a wide range of media and techniques

the theory of humanmachine interaction

principles of learning and instructional techniques

Linkages to other units

This unit has linkages to the following units and combined training delivery andor assessment is recommended

CUFMEMA Apply principles of visual design and communication to the development of a multimedia product

CUFMEM07A - Apply principles of visual design and communication to the development of a multimedia product

CUFRADA Originate and develop the concept

CUFRAD01A - Originate and develop the concept

CUFGENA Develop and apply industry knowledge

CUFGEN01A - Develop and apply industry knowledge

CUSRADA Collect and organise information

CUSRAD01A - Collect and organise information

CUSRADA Conduct research

CUSRAD02A - Conduct research

Critical aspects of evidence

Assessment must be customised to meet the needs of the particular sector in which performance is being assessed Assessment should only address those variable circumstances listed in the range of variables statements which apply to the chosen context

The following evidence is critical to the judgement of competence in this unit

the ability to develop a design which satisfies the requirements of the project specifications

the ability to achieve an original effective and creative product

Context and method of assessment

Assessment may take place on the job off the job or a combination of both of these

Off the job assessment must be undertaken in a closely simulated workplace environment

Assessment may incorporate a range of methods to assess performance and the application of essential underpinning knowledge and might include

practical demonstration direct observation may need to occur on more than one occasion to establish consistency of performance

role play

case studies

work samples or simulated workplace activities

oral questioninginterview aimed at evaluating the processes used in developing and realising the creative concept

projectsreportslogbooks

third party reports and authenticated prior achievements

portfolios of evidence which demonstrate the processes used in developing and realising the creative concept

Resource requirements

Assessment requires access to a range of resources and equipment listed in the range of variables statement currently used by the multimedia industry


Range Statement

Appropriate personnel to consult may include:

art director

technical director

instructional designers

programmers

graphic designers

educators

heads of department

other technical staff

clients

other specialist creative and administrative staff

Project specifications may include:

budget

time frame

access to facilities and resources

technical issues:

disc space

delivery platform

testing plan

milestones

deliverables

prototyping

personnel:

number

availability

Components of the brief may include:

sound

video

images

text

animation

graphics

budget

time frame

technical issues

Aspects of the project included in the review may be:

content

interactivity

ease of navigation

instructional design

creativity

interest

client/customer requirements

Development team may include:

graphic artists

researchers

instructional designers

game designers

sound technicians

animators

technical specialists

programmers

Legislative and ownership issues may be:

copyright

clearances

intellectual property

ownership of assets

confidentiality

non-disclosure agreements

The design may be confirmed by:

project manager

technical manager

clients

supervisor

executive producer

Delivery platform may include:

world wide web

CD-ROM

Multimedia productions may include or be included in:

aspects or sections of film/ video production:

feature

documentary

short film and/or video

animations

commercials

live or pre-recorded performances

music video

television production of any type (music, drama, comedy, variety, sport)

live or pre-recorded television productions

educational product

game

promotional product

information product

training product

e-commerce

a range of others

Appropriate personnel to consult may include:

art director

technical director

instructional designers

programmers

graphic designers

educators

heads of department

other technical staff

clients

other specialist creative and administrative staff

Project specifications may include:

budget

time frame

access to facilities and resources

technical issues:

disc space

delivery platform

testing plan

milestones

deliverables

prototyping

personnel:

number

availability

Components of the brief may include:

sound

video

images

text

animation

graphics

budget

time frame

technical issues

Aspects of the project included in the review may be:

content

interactivity

ease of navigation

instructional design

creativity

interest

client/customer requirements

Development team may include:

graphic artists

researchers

instructional designers

game designers

sound technicians

animators

technical specialists

programmers

Legislative and ownership issues may be:

copyright

clearances

intellectual property

ownership of assets

confidentiality

non-disclosure agreements

The design may be confirmed by:

project manager

technical manager

clients

supervisor

executive producer

Delivery platform may include:

world wide web

CD-ROM

Multimedia productions may include or be included in:

aspects or sections of film/ video production:

feature

documentary

short film and/or video

animations

commercials

live or pre-recorded performances

music video

television production of any type (music, drama, comedy, variety, sport)

live or pre-recorded television productions

educational product

game

promotional product

information product

training product

e-commerce

a range of others