Elements and Performance Criteria
- Research concept ideas.
- Generate concept.
- Develop a range of different, innovative and creative approaches for the concept based on the nature of own artistic practice.
- Reflect on and integrate ideas generated from research.
- Consider possible constraints for the concept, based on nature and purpose of work.
- Continuously reflect on and appraise ideas for the concept.
- Synthesise and refine concept based on research, reflection and relevant constraints.
- Conduct critical discourse.
- Identify relevant individuals to participate in critical discourse about work concepts.
- Identify potential ways in which discourse may be undertaken, and select the most appropriate.
- Provide key information on work concepts and concept development including influences, evaluation of options and problem-solving strategies.
- Use effective communication techniques to generate discussion, debate and critical analysis of the concept.
- Adjust and refine concept.