Elements and Performance Criteria
- Interpret the illustration brief
- Generate and assess ideas for illustrations
- Evaluate the specific context and proposed media for the illustrative work
- Identify and source references that inform illustration in the relevant context
- Consider current and emerging trends and thinking about illustration
- Explore and experiment with different approaches and techniques for communication of key messages
- Create appropriate relationships between different visual components
- Maximise contributions of others through collaboration on ideas, including other experts as required
- Reflect on ideas for technical, creative and budgetary implications
- Refine and select approaches that best balance the overall needs of the brief
- Create illustrations
- Create impactful illustrations through effective engagement with the elements and principles of design
- Use advanced compositional skills to establish strong spatial relationships in illustrations
- Create appropriate mood and feeling in illustrations
- Develop and reflect evolving personal style in illustrative work
- Engage in an ongoing process of testing, creative collaboration and refinement during the process
- Finalise illustrations
- Evaluate effectiveness of illustrations