Google Links

Follow the links below to find material targeted to the unit's elements, performance criteria, required skills and knowledge

Elements and Performance Criteria

Required Skills

Required skills

communication skills to

critique and discuss new trends and technologies

discern and listen to advice from relevant people

use industry and community networks as sources of information

critical thinking skills to identify workbased opportunities to enhance technical and conceptual skills

learning skills to develop own style

literacy skills to interpret a broad range of information about the photo imaging industry

numeracy skills to interpret technical information on the photo imaging industry

planning and organising skills to plan integration of new ideas and techniques into own professional work practices

problemsolving skills to recognise and resolve workplace issues when implementing new technology into own professional work practices

research skills to access information relating to trends emergent technologies work opportunities and career planning in the photo imaging industry

technology skills to

use photo imaging equipment relevant to own practice

keep uptodate with advances in technology and apply them to own practice

Required knowledge

information and resources available to develop self as photo imaging practitioner

current and emerging trends in photo imaging

physical properties and capabilities of the range of materials equipment and processes used in photo imaging

other photo imaging practitioners and their work ideas and techniques

theoretical and historical contexts for photo imaging practice

photo imaging in the broader context of visual communication and other allied industries

intellectual property issues and legislation associated with photo imaging

sustainability issues associated with the equipment and materials used in photo imaging work

OHS procedures in relation to the use of photo imaging equipment materials and techniques

Evidence Required

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria required skills and knowledge range statement and the Assessment Guidelines for the Training Package

Overview of assessment

Critical aspects for assessment and evidence required to demonstrate competency in this unit

Evidence of the ability to

apply planned strategies to develop appropriate skills in photo imaging practice

demonstrate work practice that develops own style through exploring and experimenting with new ideas in making andor interpreting work

use evaluation opportunities to inform and develop own technical and conceptual skills

Context of and specific resources for assessment

Assessment must ensure access to

an environment where technical and conceptual skills can be developed and enhanced over time

equipment for photo imaging practice and information about photo imaging

Method of assessment

A range of assessment methods should be used to assess practical skills and knowledge The following examples are appropriate for this unit

direct questioning combined with review of portfolios of evidence and thirdparty reports

written or oral questioning to test knowledge of professional development strategies

review of folios which may include photographic images including digital construction in artists books boxed sets print folios exhibitions through electronic media presentation devices and installations

case studies to assess candidates ability to research industry trends and emergent technologies

problemsolving activities to assess candidates critical thinking skills

review of portfolios of evidence

review of thirdparty reports from experienced practitioners

Assessment methods should reflect workplace demands eg literacy and the needs of particular groups eg people with disabilities and people who have literacy or numeracy difficulties such as speakers of languages other than English remote communities and those with interrupted schooling

Guidance information for assessment

Holistic assessment with other units relevant to the industry sector workplace and job role is recommended for example

CUFINDA Provide services on a freelance basis

CUFIND401A Provide services on a freelance basis

CUVPHIA Research and apply information on the traditions that inform photo imaging practice

CUVPHI402A Research and apply information on the traditions that inform photo imaging practice.

Range Statement

The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.

Strategies may include:	being involved in a range of relevant photo imaging activities communicating with peers experimenting with a range of photo imaging techniques identifying and using a range of opportunities participating in professional development and other learning opportunities participating in relevant associations undertaking training courses working effectively with mentor, trainer or assessor.
Technical skills may include skills in:	advertising editorial fashion illustration medical, technical and scientific photo and social-documentary photo imaging for a visual arts context photo imaging in a graphics and multimedia context press and public relations wedding and portrait.
Sources of information may include:	copyright and legal representatives discussions with innovative industry practitioners electronic and print media: news reviews articles employee associations employer listings exhibition catalogues and programs government bodies and associated publications induction kits industry associations industry information sheets internet job advertisements libraries and archives other sources of industrial relations information personal observations and experience photographic journals policy and procedures manuals reference books retail and wholesale suppliers of products and services technical publications union representatives websites word of mouth.
Development of own style may involve:	analysing and researching the work of others analysing conventions, practices and customs in photo imaging practice and allied creative industries developing a project and/or folio exploring elements and principles of photo imaging and allied creative industries.
Opportunities to develop own practice may include:	competitions events: community activities conferences exhibitions expositions festivals industry functions social events trade fairs floor talks at galleries lectures and seminars master classes membership of professional organisation/body symposiums visits to workplaces.
Strategies used to experiment with new ideas involve:	extending the possibilities of materials and equipment towards their full potential innovation.
Networks may include:	alumni organisations colleagues and teachers consumer organisations professional associations.
Promotional opportunities may include:	applications to funding bodies competitions exhibitions.