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Elements and Performance Criteria

  1. Develop and implement quality customer service practices.
  2. Obtain and analyse information on customer service needs and expectations.
  3. Develop documented policies and procedures for quality service provision and communicate to pharmacy staff.
  4. Maintain adequate resources for optimum customer service provision according to budget allocation.
  5. Seek and use feedback from customers to improve service.
  6. Encourage team members to take responsibility for meeting customer requirements.
  7. Resolve customer complaints referred by team members using conflict resolution and communication techniques.
  8. Monitor customer service in the workplace to ensure standards are met.
  9. Assess the effectiveness of customer service practices.
  10. Identify systemic customer service problems and adjust policies and procedures to improve service quality.
  11. Monitor, maintain and improve sales.
  12. Determine sales targets and ensure consistency with pharmacy values, objectives and business plan.
  13. Clearly communicate sales targets and periods to staff.
  14. Monitor sales data, provide feedback to staff and adjust sales targets according to operational constraints.
  15. Develop and provide current and accurate sales records to relevant personnel and act on relevant reports.
  16. Monitor supply of goods.
  17. Identify and communicate market factors affecting supply of medicines and products to relevant personnel.
  18. Take immediate corrective action for potential or actual problems with supply.
  19. Identify and recommend new supplier arrangements to maintain and improve sales and service delivery.
  20. Maintain, monitor and improve work operations.
  21. Assess current workloads, and schedule work to maximise sales and service efficiency and quality.
  22. Assist staff in prioritisation of workload through supportive feedback and coaching.
  23. Monitor efficiency and service levels through close contact with day to day operations.
  24. Identify sales and service problems and take immediate operational action to rectify.
  25. Proactively consult with colleagues about systemic ways to improve efficiency and service levels, including potential for new technologies and other innovations.
  26. Identify and recommend potential improvements to business processes and systems.
  27. Develop and implement quality customer service practices.
  28. Monitor, maintain and improve sales.
  29. Monitor supply of goods.
  30. Maintain, monitor and improve work operations.

Performance Evidence

Evidence of the ability to complete tasks outlined in elements and performance criteria of this unit in the context of the job role, and:

take responsibility for managing all aspects of pharmacy sales and service delivery over a period of two months

collect and evaluate customer feedback for two month period

evaluate and resolve three referred customer complaints

determine staff sales targets for the two month period and produce documents which clearly present targets

monitor sales data and performance and make monthly target adjustments according to operational constraints

produce fortnightly sales reports over the two month period

maintain fortnightly records of stock availability, evaluate supply issues fortnightly over the two month period and rectify problems

develop a report at the end of the two month period, detailing operational difficulties and recommendations for improving business productivity. Issues to be covered:

systematic customer service problems

sales

product supply

business processes and systems.


Knowledge Evidence

Demonstrated knowledge required to complete the tasks outlined in elements and performance criteria of this unit:

principles of quality customer service

professional service standards expected of pharmacy personnel

pharmacy customer groups and their service preferences and expectations

format, contents and use of:

customer service and complaint resolution policies and procedures

sales targets

sales reports

methods of monitoring adherence to customer service standards and policies

methods of collecting customer feedback

methods of determining sales targets in line with pharmacy values and objectives

overview of:

pharmacy product range

specifications for quality of supplier merchandise

sources of product and supplier information

sources of information on negotiated cost of supply, contractual arrangements and preferred supplier arrangements

features and functions of pharmacy stock control and sales data software.