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Elements and Performance Criteria

  1. Prepare to produce visual merchandise display.
  2. Display merchandise.
  3. Maintain display.

Performance Evidence

Evidence of the ability to complete tasks outlined in elements and performance criteria of this unit in the context of the job role, and:

follow merchandising display guidelines and organisational procedures to prepare and produce three merchandise displays, from the following list, of varying sizes and complexities:

an existing merchandise range

a new merchandise range

a seasonal merchandise range

a promotional event

discounted merchandise

maintain each of the above displays and display area, adequate stock level and appearance of display.


Knowledge Evidence

Demonstrated knowledge required to complete the tasks outlined in elements and performance criteria of this unit:

basic principles of visual merchandising as they relate to producing retail visual merchandise displays

visual merchandise display guidelines and how they are used in creating a retail displays

organisational procedures for:

correct manual handling techniques for protection of self and merchandise

correct storage of merchandise and equipment

damaged or out of date stock

maintenance of display areas

merchandise rotation and replenishment

product labelling and pricing

unpacking merchandise.