Google Links

Follow the links below to find material targeted to the unit's elements, performance criteria, required skills and knowledge

Elements and Performance Criteria

Construct tickets, signs and show-cards.
- Construct freehand pencil alphabets for price tickets and signs using basic lettering styles where required.
- Select appropriate letteringmethod and medium to suit application and desired outcome.
Apply layout principles.
- Apply layout principles according to the planned lettering design.
- Select colour and letter styles to suit promotional theme or corporate image.
Produce written text for promotional purposes.

Required Skills

This section describes the essential skills and knowledge and their level required for this unit

The following skills must be assessed as part of this unit

producing and applying vinyl lettering

freehand lettering

producing quick marker lettering

graphics software lettering application

The following knowledge must be assessed as part of this unit

lettering styles

layout principles

the use and workplace applicability of various lettering mediums

colour principles as applied to lettering

Evidence Required

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria required skills and knowledge the range statement and the Assessment Guidelines for this TrainingPackage

Critical aspects for assessment and evidence required to demonstrate competency in this unit

Evidence of the following is essential

examples of industry standard representational images of

promotional banner design

computer lettering

vinyl lettering

quick marker signs

colour schemes to suit specific promotional themes

Context of and specific resources for assessment

Assessment must ensure access to

a real or simulated work environment

client requirements

store policy on promotional signage

products and services

retail lettering tools equipment and materials including relevant computer software

Methods of assessment

A range of assessment methods should be used to assess practical skills and knowledge The following examples are appropriate for this unit

observation of performance in the workplace

a simulated retail lettering project environment

thirdparty reports from a supervisor

a portfolio of personally designed and produced lettering

customer feedback

answers to questions about specific skills and knowledge

review of portfolios of evidence and thirdparty workplace reports of onthejob performance

Holistic assessment with other units relevant to the industry sector workplace and job role is recommended

Assessing employability skills

Employability skills are integral to effective performance in the workplace and are broadly consistent across industry sectors How these skills are applied varies between occupations and qualifications due to the different work functions and contexts

Employability skills embedded in this unit should be assessed holistically in the context of the job role and with other relevant units that make up the skill set or qualification

Range Statement


The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording in the performance criteria is detailed below.

Basic lettering styles may include:	uniform shapes and proportions close letter spacing speed and neatness letter styles that meet client specifications.

Letteringmethod may include:	linear marks of differing intensity and character: thick, sharp, thin, curvilinear or soft (side of pencil, marker or crayon) tonal range to produce illusion of three-dimensional form linear marks to produce illusion of three-dimensional form simple linear perspective using colour quick marker signs.

Medium may include:	pencils from B to 6B pastels and chalks watercolour ink marker pens calligraphy pens rulers paper board chalk board graphics software vinyl lettering machine.

Layout principles may include:	including tight units of meaning space frame border dominance contrast.

Clients may include:	new or repeat contacts external and internal contacts customers with routine or special requests people from a range of social, cultural and ethnic backgrounds and with varying physical and mental abilities.

Promotional themes may include:	seasonal events, such as Christmas, Easter, Mother's Day, Father's Day, Valentine's Day, Spring Racing Carnival or Winter Sale enterprise-specific promotions, such as a birthday sale, lingerie sale, homewares sale, perfume promotion or watches discounts specific product promotional events, such as exhibitions.