Elements and Performance Criteria
- Research product development opportunities.
- Access and review organisational merchandise objectives and direction.
- Research and analyse the current marketplace and market trends to generate ideas for product development that align with organisational merchandise objectives and direction.
- Review competitor product offerings to identify opportunities and risks in relation to product development.
- Seek input from internal and external stakeholders to identify opportunities for product development and inform product concept.
- Review opportunities for product development and identify product development options.
- Develop product concept.
- Complete product development costings to determine commercial viability of product development options.
- Consider supply and sourcing arrangements to determine feasibility of product development.
- Undertake conceptual testing to determine market responsiveness.
- Document product concept and present to relevant stakeholders and make any required adjustments.
- Seek approval for final product concept.
- Plan product development.
- Determine product range options, quantity and grading.
- Identify critical path and required resourcing for product development.
- Identify internal and external compliance requirements and undertake product development planning to ensure adherence.
- Identify potential product development and supply issues and plan contingency strategies.
- Plan product packaging and labelling needs and ensure compliance with packaging and labelling requirements.
- Document a detailed product design brief for supplier tendering purposes.
- Source supplier samples and provide feedback.
- Determine suitable supply arrangements that meet product design brief and compliance requirements.
- Ensure ethical and environmental sustainability of supply arrangements.
- Finalise product development brief and communicate to relevant personnel.
- Review product performance.