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Follow the links below to find material targeted to the unit's elements, performance criteria, required skills and knowledge

Elements and Performance Criteria

  1. Analyse the operating environment.
  2. Develop the strategic plan.
  3. Implement, monitor and evaluate the strategic plan.

Performance Evidence

Evidence of the ability to complete tasks outlined in elements and performance criteria of this unit in the context of the job role, and:

develop, implement and monitor a strategic plan aligned to organisational vision, mission and values, addressing one of the following strategy directions:

market development

profitability

customer engagement

diversification

document the above strategic plan including the following details:

review of internal and external operating environments

SWOT analysis

objectives

deliverables, scheduling and milestones

allocation of roles and responsibilities

liaise with and seek input from a wide range of stakeholders while developing the strategic plan.


Knowledge Evidence

Demonstrated knowledge required to complete the tasks outlined in elements and performance criteria of this unit:

SWOT analysis and its use in strategic planning

strategic planning:

key components of a strategic plan:

objectives

deliverables, scheduling and milestones

allocation of roles and responsibilities

strategies for communicating strategic plan and gaining stakeholder support

documentation

role of technology

monitoring and control systems

evaluation criteria, both quantitative and qualitative

methods for measuring the success of project objectives

for the particular industry sector and organisation:

role of various stakeholders in the strategic planning process

ethical principles

environmental challenges:

economy

social

technological

competition.