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Elements and Performance Criteria
Performance Evidence
Knowledge Evidence
Demonstrated knowledge required to complete the tasks outlined in elements and performance criteria of this unit:
formal and informal research methods:accessing and reading promotional information:travel guide booksproduct brochures product updates accessing the internet and intranetattending professional development activities:product launchespromotional seminarstrade showsworkshopsconferences familiarisations contact with other organisations:suppliersprincipals tourist information officesformal studyinformal discussions with colleagues and customersliaising with trade and general mediapersonal on-site observation or explorationreading or listening to trade and general referenceswatching television, videos or filmssources of information on regions and destinations and types of product offeredsources of information on current health and safety issues for the destination:health advisory notices issued by the federal and state or territory government health departmentssafety advisory information issued by federal and local police authorities and emergency service authoritiesspecific industry sector and organisation:appropriate breadth of Australian destination knowledge, which must include coverage of all Australian States and Territories, and the major regions and destinations thereinfeatures of Australian destinations:areas of environmental, social or cultural significance or sensitivitycultural elementsfacilities for customers with special needslocal customslocal economylocal facilities, banking and public facility informationmajor cities, towns and tourist areas and precinctsmajor gateways for and transport networks within the region and destinationmajor man-made tourist attractionsspecial features of the host communityspecial regional featureseach of the destinations of interest to the customers specified in the performance evidence:key information on geographical features of the destination: destination locationclimate and seasonal factors of the destination and the regionmajor geographic features of the destination and its regionkey information on cultural and related features of the destination: areas of environmental, social or cultural significance or sensitivitymajor cities, towns and tourist areas and precinctsmajor man-made tourist attractionsmajor gateways for and transport networks within the destination and its regionbasic aspects of the history and culture of the host community and, cultural mixformats and inclusions used to present information to customers, and styles that cater for those with special needsdifferent methods for storing destination information:computerised databasesfiles and notes for specific styles of customer group, touring routes or locations, and particular destinations.