Elements and Performance Criteria
- Research store product range
- Product knowledge developed by accessing relevant sources of information.
- Store product range correctly identified according to relevant product information.
- Gemstones/jewels correctly identified according to relevant product information.
- Metals correctly identified according to relevant product information.
- Watches correctly identified according to relevant product information.
- Recommend specialised jewellery products
- Customer's lifestyle/needs accurately identified.
- Detailed specialised product knowledge applied to provide accurate advice to customers.
- Features and benefits of jewellery products demonstrated to customers to create a buying environment.
- Accurate statement of product supplied to customer according to legislative requirements and the Jewellery and Timepieces Industry Code.
- Advise on jewellery product warranties
- Comparisons between product/ manufacturers warranty terms clearly explained to customer.
- Individual product warranty terms and conditions accurately confirmed by consulting relevant sources of information and accurately conveyed to customers.
- Customer provided with written information regarding individual product warranty terms and conditions, especially extended or promotional warranties, according to store policies and procedures.
- Protect stock
- Stock regularly cleaned and polished according to manufacturers care instructions and store procedures.
- Stock handled with care to prevent damage or breakage according to store procedures.
- Stock replaced in designated location immediately after showing completed.
- Display units kept locked at all times.
- Fine jewellery shown one item at time, and immediately replaced in designated location according to store procedures.
- Vigilance in regard to observation/watching of stock maintained according to store procedures.
- Procedures for transfer of stock between safe and display units observed according to store security procedures.
- Confidentiality of store security procedures maintained at all times.
- Premises opened/closed and alarms set/de-armed in accordance with store security procedures.
- Security of keys, safe combinations and codes maintained according to store security procedures.
- Advise on and arrange product services and repairs
- Service/repair process identified and accurately described to customer.
- Price and timelines for basic service/repairs identified and quoted to customer where applicable.
- Customer requirements in regard to remake/ redesign of jewellery identified, and alternatives evaluated and conveyed to customer according to store policy.
- Customer details identified and accurately transcribed to repair form, according to store policy and legal requirements.
- Item for repair identified and accurately described, including agreed value, according to store policy and legal requirements.
- Item for repair labelled and securely stored according to store policy.
- Watch, battery or band replacement performed as required without damage to product and according to store policy.
- Jewellery removal performed as required according to store policy and legislative requirements.
- Ear piercing performed as required according to store policy and legislative requirements.