Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners
CPPDSM4069A Mapping and Delivery Guide
Promote and market listed business
Version 1.0
Issue Date: March 2024
Qualification | - |
Unit of Competency | CPPDSM4069A - Promote and market listed business |
---|---|---|---|
Description | This unit of competency specifies the outcomes required to market a listed business within the context of a business brokerage. It requires the ability to assess appropriate marketing strategies, develop business profiles, consult with clients and potential markets and review the effectiveness of the marketing strategy. The knowledge requirements for this unit include marketing strategies and techniques within a business broking context, legislative requirements when selling a business, and budgetary considerations.The unit may form part of the licensing requirements for persons engaged in business broking in those States and Territories where business broking is a regulated activity. | ||
Employability Skills | The required outcomes described in this unit of competency contain applicable facets of employability skills. The Employability Skills Summary of the qualification in which this unit of competency is packaged, will assist in identifying employability skills requirements. | ||
Learning Outcomes and Application | This unit of competency supports the work of those involved in marketing listed businesses within the context of a business brokerage. | ||
Duration and Setting | X weeks, nominally xx hours, delivered in a classroom/online/blended learning setting. |
||
Prerequisites/co-requisites | Nil | ||
Competency Field | Business broking |
Development and validation strategy and guide for assessors and learners | Student Learning Resources | Handouts Activities |
Slides PPT |
Assessment 1 | Assessment 2 | Assessment 3 | Assessment 4 | |
---|---|---|---|---|---|---|---|---|
Elements of Competency | Performance Criteria | |||||||
Element: Develop business profile. |
| |||||||
Element: Develop buyer profile. |
| |||||||
Element: Prepare marketing material. |
| |||||||
Element: Implement marketing options. |
| |||||||
Element: Review and report on marketing activities. |
|