Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners

SITEEVT014 Mapping and Delivery Guide
Develop and implement event management plans

Version 1.0
Issue Date: March 2024


Qualification -
Unit of Competency SITEEVT014 - Develop and implement event management plans
Description
Employability Skills
Learning Outcomes and Application This unit describes the performance outcomes, skills and knowledge required to assess event planning requirements and respond with the development of detailed event plans. It requires the ability to monitor plans through to event execution and evaluation. Plans developed may be a single plan, or a series of interrelated plans that guide different aspects of event management.This unit is relevant to events that are diverse in nature and are coordinated in many industry contexts, including the tourism, hospitality, sport, cultural and community sectors.It applies to event managers who operate with significant autonomy and who are responsible for making strategic event management decisions. They may work in event management companies, in event venues, or in organisations that organise their own events.No occupational licensing, certification or specific legislative requirements apply to this unit at the time of publication.
Duration and Setting X weeks, nominally xx hours, delivered in a classroom/online/blended learning setting.

Skills must be demonstrated in an operational events context where the development and implementation of event management plans is required. This can be:

a live event

a simulated industry event set up for the purpose of skills assessment.

Assessment must ensure access to:

formal communication plans

information to inform event plan development:

dedicated event budgets

event concept documents

evaluation criteria

an events team with which the individual can interact

event stakeholders with whom the individual can liaise and negotiate; these can be:

those in an industry workplace who are assisted by the individual during the assessment process; or

individuals who participate in role plays or simulated activities, set up for the purpose of assessment, in a simulated industry environment operated within a training organisation.

Assessors must satisfy the Standards for Registered Training Organisations’ requirements for assessors; and:

have worked in industry for at least three years where they have applied the skills and knowledge of this unit of competency.

Prerequisites/co-requisites
Competency Field Events
Development and validation strategy and guide for assessors and learners Student Learning Resources Handouts
Activities
Slides
PPT
Assessment 1 Assessment 2 Assessment 3 Assessment 4
Elements of Competency Performance Criteria              
Element: Define planning requirements.
  • Analyse event information, scope and objectives to determine planning requirements.
  • Identify requirements for consultation and involvement of stakeholders in plan development.
  • Assess the impact of internal and external factors on event plan.
  • Determine scope, nature and format of event plans.
       
Element: Develop event plan.
  • Consult with stakeholders to facilitate their input and effective event planning.
  • Identify risk, regulatory and sustainability issues and incorporate into plan.
  • Take account of interrelationships between different event components and their impact on planning.
  • Integrate financial, human and physical resource specifications into plan.
  • Develop systems and procedures to support the planned event.
  • Develop an internal and external communications strategy.
  • Negotiate and agree on event plan with stakeholders.
  • Agree on evaluation criteria for event success.
  • Finalise event plan, clearly identifying priorities, timelines, and responsibilities.
       
Element: Monitor event plan.
  • Implement and monitor activities according to agreed timelines.
  • Provide support and assistance to colleagues involved in implementing the plan.
  • Monitor implementation of integrated plan for multiple event components to ensure cohesive planning.
  • Assess and respond to the need to adjust plan, systems and procedures.
  • Provide progress and other reports as required and according to event requirements.
       
Element: Evaluate event and event plan.
  • Obtain feedback from stakeholders according to predetermined evaluation criteria.
  • Evaluate event for operational service efficiency, quality and achievement of objectives.
  • Review and assess effectiveness of event plan in delivering outcomes, and identify deficiencies.
  • Use information to enhance future event planning.
       


Evidence Required

List the assessment methods to be used and the context and resources required for assessment. Copy and paste the relevant sections from the evidence guide below and then re-write these in plain English.

ELEMENTS

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Define planning requirements.

1.1.Analyse event information, scope and objectives to determine planning requirements.

1.2.Identify requirements for consultation and involvement of stakeholders in plan development.

1.3.Assess the impact of internal and external factors on event plan.

1.4.Determine scope, nature and format of event plans.

2. Develop event plan.

2.1.Consult with stakeholders to facilitate their input and effective event planning.

2.2.Identify risk, regulatory and sustainability issues and incorporate into plan.

2.3.Take account of interrelationships between different event components and their impact on planning.

2.4.Integrate financial, human and physical resource specifications into plan.

2.5.Develop systems and procedures to support the planned event.

2.6.Develop an internal and external communications strategy.

2.7.Negotiate and agree on event plan with stakeholders.

2.8.Agree on evaluation criteria for event success.

2.9.Finalise event plan, clearly identifying priorities, timelines, and responsibilities.

3. Monitor event plan.

3.1.Implement and monitor activities according to agreed timelines.

3.2.Provide support and assistance to colleagues involved in implementing the plan.

3.3.Monitor implementation of integrated plan for multiple event components to ensure cohesive planning.

3.4.Assess and respond to the need to adjust plan, systems and procedures.

3.5.Provide progress and other reports as required and according to event requirements.

4. Evaluate event and event plan.

4.1.Obtain feedback from stakeholders according to predetermined evaluation criteria.

4.2.Evaluate event for operational service efficiency, quality and achievement of objectives.

4.3.Review and assess effectiveness of event plan in delivering outcomes, and identify deficiencies.

4.4.Use information to enhance future event planning.

Evidence of the ability to complete tasks outlined in elements and performance criteria of this unit in the context of the job role, and:

develop an event management plan for at least two different events with multiple operational components

document the above plans, specifying system and procedure details for:

risk, regulatory and sustainability considerations

financial, human and physical resource requirements

reporting lines, and meeting schedules and protocols

internal and external communications strategy

monitor the implementation of each event plan, ensuring:

timelines and deadlines are met

adjustments to plan, systems and procedures are made as required

obtain feedback from stakeholders to evaluate the event against the following criteria:

communication

contingency management

operational efficiency

profitability

resource efficiency

success in meeting event objectives

stakeholder feedback.

Demonstrated knowledge required to complete the tasks outlined in elements and performance criteria of this unit:

sources of information that inform event plan development:

event concepts

feasibility analysis

initial budget

proposals or bids

sources of revenue

internal and external factors and their impact on event plans:

availability of external resources

capacity of organisation to manage the event

competing and complementary events

economic climate

sponsor requirements

regulatory requirements:

licensing

safety

security

risk management

venue capacity issues

key event planning concepts:

steps in the planning process

technologies that support effective event planning

interrelationships between different event components and their impact on event planning

methods for developing and managing integrated plans for multiple event components

communication strategies between stakeholders

stakeholder involvement and approval processes

plan formats and inclusions for different aspects of event management:

catering

human resources

regulatory compliance

risk management

safety and security

sponsorship

talent

technical equipment and services

venues or sites

evaluation and performance measurement systems for events:

formats and systems

qualitative and quantitative evaluation criteria and ways to evaluate having achieved them

sustainability considerations and ways of enhancing event sustainability:

environmental:

resource conservation

waste management

social:

community impacts

community involvement

issues that arise in the implementation of event plans, and strategies to address them.


Submission Requirements

List each assessment task's title, type (eg project, observation/demonstration, essay, assignment, checklist) and due date here

Assessment task 1: [title]      Due date:

(add new lines for each of the assessment tasks)


Assessment Tasks

Copy and paste from the following data to produce each assessment task. Write these in plain English and spell out how, when and where the task is to be carried out, under what conditions, and what resources are needed. Include guidelines about how well the candidate has to perform a task for it to be judged satisfactory.

ELEMENTS

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Define planning requirements.

1.1.Analyse event information, scope and objectives to determine planning requirements.

1.2.Identify requirements for consultation and involvement of stakeholders in plan development.

1.3.Assess the impact of internal and external factors on event plan.

1.4.Determine scope, nature and format of event plans.

2. Develop event plan.

2.1.Consult with stakeholders to facilitate their input and effective event planning.

2.2.Identify risk, regulatory and sustainability issues and incorporate into plan.

2.3.Take account of interrelationships between different event components and their impact on planning.

2.4.Integrate financial, human and physical resource specifications into plan.

2.5.Develop systems and procedures to support the planned event.

2.6.Develop an internal and external communications strategy.

2.7.Negotiate and agree on event plan with stakeholders.

2.8.Agree on evaluation criteria for event success.

2.9.Finalise event plan, clearly identifying priorities, timelines, and responsibilities.

3. Monitor event plan.

3.1.Implement and monitor activities according to agreed timelines.

3.2.Provide support and assistance to colleagues involved in implementing the plan.

3.3.Monitor implementation of integrated plan for multiple event components to ensure cohesive planning.

3.4.Assess and respond to the need to adjust plan, systems and procedures.

3.5.Provide progress and other reports as required and according to event requirements.

4. Evaluate event and event plan.

4.1.Obtain feedback from stakeholders according to predetermined evaluation criteria.

4.2.Evaluate event for operational service efficiency, quality and achievement of objectives.

4.3.Review and assess effectiveness of event plan in delivering outcomes, and identify deficiencies.

4.4.Use information to enhance future event planning.

Copy and paste from the following performance criteria to create an observation checklist for each task. When you have finished writing your assessment tool every one of these must have been addressed, preferably several times in a variety of contexts. To ensure this occurs download the assessment matrix for the unit; enter each assessment task as a column header and place check marks against each performance criteria that task addresses.

Observation Checklist

Tasks to be observed according to workplace/college/TAFE policy and procedures, relevant legislation and Codes of Practice Yes No Comments/feedback
Analyse event information, scope and objectives to determine planning requirements. 
Identify requirements for consultation and involvement of stakeholders in plan development. 
Assess the impact of internal and external factors on event plan. 
Determine scope, nature and format of event plans. 
Consult with stakeholders to facilitate their input and effective event planning. 
Identify risk, regulatory and sustainability issues and incorporate into plan. 
Take account of interrelationships between different event components and their impact on planning. 
Integrate financial, human and physical resource specifications into plan. 
Develop systems and procedures to support the planned event. 
Develop an internal and external communications strategy. 
Negotiate and agree on event plan with stakeholders. 
Agree on evaluation criteria for event success. 
Finalise event plan, clearly identifying priorities, timelines, and responsibilities. 
Implement and monitor activities according to agreed timelines. 
Provide support and assistance to colleagues involved in implementing the plan. 
Monitor implementation of integrated plan for multiple event components to ensure cohesive planning. 
Assess and respond to the need to adjust plan, systems and procedures. 
Provide progress and other reports as required and according to event requirements. 
Obtain feedback from stakeholders according to predetermined evaluation criteria. 
Evaluate event for operational service efficiency, quality and achievement of objectives. 
Review and assess effectiveness of event plan in delivering outcomes, and identify deficiencies. 
Use information to enhance future event planning. 

Forms

Assessment Cover Sheet

SITEEVT014 - Develop and implement event management plans
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I declare that the assessment tasks submitted for this unit are my own work.

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Assessment Record Sheet

SITEEVT014 - Develop and implement event management plans

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Assessment task 1: [title] Result: Competent Not yet competent

(add lines for each task)

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Overall assessment result: Competent Not yet competent

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