BSBCMM401
Make a presentation


Application

This unit covers the skills and knowledge required to prepare, deliver and review a presentation to a target audience.

This unit applies to individuals who may be expected to make presentations for a range of purposes, such as marketing, training and promotions. They contribute well developed communication skills in presenting a range of concepts and ideas.

No licensing, legislative or certification requirements apply to this unit at the time of publication.


Elements and Performance Criteria

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1 Prepare a presentation

1.1 Plan and document presentation approach and intended outcomes

1.2 Choosepresentation strategies, format and delivery methodsthat match thecharacteristicsof the target audience, location, resources and personnel needed

1.3 Selectpresentation aids, materialsandtechniquesthat suit the format and purpose of the presentation, and will enhance audience understanding of key concepts and central ideas

1.4 Brief others involved in the presentation on their roles/responsibilities within the presentation

1.5 Selecttechniques to evaluate presentation effectiveness

2 Deliver a presentation

2.1 Explain and discuss desired outcomes of the presentation with the target audience

2.2 Use presentation aids, materials and examples to support target audience understanding of key concepts and central ideas

2.3 Monitor non-verbal and verbal communication of participants to promote attainment of presentation outcomes

2.4 Use persuasive communication techniques to secure audience interest

2.5 Provide opportunities for participants to seek clarification on central ideas and concepts, and adjust the presentation to meet participant needs and preferences

2.6 Summarise key concepts and ideas at strategic points to facilitate participant understanding

3 Review the presentation

3.1 Implementtechniques to review the effectivenessof the presentation

3.2 Seek and discuss reactions to the presentation from participants or from key personnel involved in the presentation

3.3 Utilise feedback from the audience or from key personnel involved in the presentation to make changes to central ideas presented

Foundation Skills

This section describes language, literacy, numeracy and employment skills incorporated in the performance criteria that are required for competent performance.

Skill

Performance

Criteria

Description

Reading

1.1, 1.2, 1.3, 2.2

Reviews and analyses documents to identify information relevant to a specific presentation

Writing

1.1, 3.3

Develops material to convey ideas and information to target audience in an engaging way

Oral Communication

1.4, 2.1, 2.2, 2.3, 2.4, 2.5, 2.6, 3.2

Presents information using words and non-verbal features appropriate to the audience and context

Uses listening and questioning techniques to gather information required to develop or modify presentations

Interprets audience reactions and changes words or non-verbal features accordingly

Interact with others

1.4, 2.1, 2.2, 2.4, 2.5, 2.6, 3.2

Selects and uses appropriate conventions and protocols to encourage interaction or to present information

Demonstrates sophisticated control over oral, visual and written formats, drawing on a range of communication practices to achieve goals

Recognises the need to alter personal communication style in response to the needs or expectations of others

Get the work done

1.1-1.5, 2.2, 2.5, 3.1-3.3

Takes responsibility for planning, sequencing and prioritising tasks and own workload to achieve outcomes

Uses feedback from others, analytical and lateral thinking to review current practices and develop new ideas

Uses the main features and functions of digital tools to complete work tasks


Sectors

Communication – Interpersonal Communication