SITEEVT001
Source and use information on the events industry


Application

This unit describes the performance outcomes, skills and knowledge required to access and interpret current and emerging information on the events industry to enhance the quality of event coordination. This includes industry structure, technology, laws and ethical issues specifically relevant to event coordination.

This unit is relevant to events that are diverse in nature and are coordinated in many industry contexts, including the tourism, hospitality, sport, cultural and community sectors.

It applies to individuals working at different levels in event management companies, in event venues, or in organisations that organise their own events.

No occupational licensing, certification or specific legislative requirements apply to this unit at the time of publication.


Elements and Performance Criteria

ELEMENTS

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Source and interpret relevant industry information.

1.1.Identify sources of information on the structure, products and services of the events industry.

1.2.Access specific information of relevance to the events industry to assist operational duties.

1.3.Use knowledge of the events industry, and its products and services to enhance quality of work performance.

2. Source and use compliance information.

2.1.Obtain information on laws and regulations specifically relevant to events, and work compliantly.

2.2.Source information on industry quality assurance schemes and use to benefit own organisation.

2.3.Conduct day-to-day event activities according to ethical industry practices.

3. Source and use information on events technology.

3.1.Source information on current and emerging technologies that impact on operational duties.

3.2.Use information on technology to suggest new and improved workplace practices.

3.3.Use current and emerging technology in day-to-day work activities.

4. Update personal and organisational knowledge of the events industry.

4.1.Identify and use a range of opportunities to update knowledge of the events industry.

4.2.Monitor current issues and trends for the industry.

4.3.Share updated information with colleagues.

Evidence of Performance

Evidence of the ability to complete tasks outlined in elements and performance criteria of this unit in the context of the job role, and:

source and document current and emerging industry information on the events industry using at least three information sources listed in the knowledge evidence

identify ways to integrate current events industry information into daily work activities to enhance the quality of work performance.


Evidence of Knowledge

Demonstrated knowledge required to complete the tasks outlined in elements and performance criteria of this unit:

sources of information on the events industry:

discussions with experienced industry personnel

industry accreditation operators

industry associations and organisations

industry journals, reference books and seminars

internet

libraries and media

networking with colleagues and suppliers

plain English documents, issued by government regulators, that describe laws relevant to the events industry

training courses

unions

event types and staging elements

event products and services

structure of the events industry:

key characteristics

main functions

features and services of businesses within the local and regional industry

business relationships

information of relevance to the events industry:

economic and social significance of the events industry:

community role in events

effect on local amenities and facilities

employment

role of and impacts on local communities

general nature of allied and cross-over industries:

tourism

hospitality

entertainment

culture

sport

career opportunities within the industry

current issues and trends for the industry

roles and general responsibilities for different jobs in the industry

basic aspects of the stages of event management, from concept development through to execution

basic aspects of Australian events industry quality assurance processes:

industry accreditation schemes

International Organization for Standardization (ISO) 20121 Event Sustainability Management Systems

codes of conduct or ethics

occupational licensing

reasons for participation

roles and responsibilities of individual staff members in quality assurance

basic aspects of managing environmental and social sustainability when operating events

roles and responsibilities for environmental and social sustainability in:

event organisations

event management companies

event venues and sites

basic aspects of state, territory, commonwealth and local government laws specifically relevant to the events industry, and actions that must be adhered to by organisations staging events:

environmental protection requirements for minimal impact operations, protection of natural and cultural integrity, and waste management

local community protection:

ownership

requirements for management

access

maintaining lifestyle of neighbouring residents

consumer protection for refunds, terms and conditions of quotations, and cancellation fees

basic aspects of equal employment opportunity (EEO) law:

rights of employees

responsibilities of employers to make merit-based employment decisions

current and emerging technology used by event organisations:

ebusiness

social media

ethical practices for:

confidentiality of customer information

declaration of commissions, fees and other charges

gifts and services provided free of charge

tips

overbooking

product recommendations

professional behaviour when participating in site inspections and industry events.


Assessment Conditions

Skills must be demonstrated in an operational events business or activity. This can be:

an industry workplace

a simulated industry environment.

Assessment must ensure access to:

communication technology and information programs used to source industry information

information on current events industry practice, products and services from:

accredited operators

associations and organisations

journals

seminars

colleagues

media

personal observations and experience

reference books

training courses

unions

the internet

information on codes of conduct, membership and benefits distributed by:

industry associations

accreditation operators

unions

plain English documents issued by government regulators that describe laws specifically relevant to the events industry.

Assessors must satisfy the Standards for Registered Training Organisations’ requirements for assessors; and:

have worked in industry for at least three years where they have applied the skills and knowledge of this unit of competency.


Foundation Skills

Foundation skills essential to performance in this unit, but not explicit in the performance criteria are listed here, along with a brief context statement.

SKILLS

DESCRIPTION

Reading skills to:

read the content of plain English information about laws and quality assurance processes

research and sort events industry information relevant to own work.

Writing skills to:

write and summarise notes, and record information in basic documents, information sheets and files.

Oral communication skills to:

use open and closed questioning to interact effectively and obtain information from:

experienced industry personnel

colleagues

suppliers

industry bodies.

Learning skills to:

continuously update, review and maintain own knowledge of the events industry.

Technology skills to:

use a computer and keyboard

use online information systems to search for information.


Sectors

Events


Competency Field

Events