SITXEVT018B
Develop a transport strategy for an event

This unit describes the performance outcomes, skills and knowledge required toidentify the transport needs for an event anddevelop an appropriatetransport strategy.

Application

This unit applies to individuals organising events in any industry context. It is particularly relevant in the community, cultural, sporting and tourism sectors where event management is a key activity. This unit has particular application in the transport industry, where transport companies may be called upon to work on the development of an event transport strategy.

The unit does not cover the specialist skills required to manage and monitor large transport fleets, as these roles are undertaken by individuals working as transport specialists.


Prerequisites

Nil


Elements and Performance Criteria

ELEMENT

PERFORMANCE CRITERIA

1

Analyse transport needs.

1.1

Determine overall event transport needs based on analysis of key event information.

1.2

Identify and assess specific transport needs of different event stakeholders, including those with special needs.

1.3

Determine need for specialist assistance and involvement of authorities in the transport planning process.

2

Develop strategies to meet differing transport needs.

2.1

Identify and assess various transport options and resources in consultation with relevant suppliers.

2.2

Assess the particular transport issues and risks presented by event location, geography and environmental harm to the event site.

2.3

Analyse the legal, safety andinsurance issues as they relate to event transport.

2.4

Analyse and incorporate particular transport issues and risks into transport strategy development.

2.5

Evaluate impacts of broader event management constraints and issues as they relate to event transport.

2.6

Consult with and gain input from relevant event stakeholders about transport strategies at appropriate times prior to the event.

2.7

Develop evaluation criteria for the transport strategy in consultation with stakeholders.

3

Develop transport logistics plan.

3.1

Develop and document specific procedures to address transport operational requirements, considering potential new and improved approaches if appropriate.

3.2

Identify critical tasks and allocate responsibilities and timelines.

3.3

Allocate transport resources to maximise efficient use of space, cost effectiveness and profitability.

3.4

Integrate human resource requirements into the logistics plan and liaise with appropriate colleagues.

3.5

Develop and articulate contingency and critical incident procedures within the logistics plan.

3.6

Provide briefings and relevant information to those involved in provision of transport services and to other stakeholders.

4

Evaluate transport strategies.

4.1

Evaluate efficiency and effectiveness of the transport strategy based on agreed evaluation criteria.

4.2

Ensure outcomes of evaluation are incorporated into future event preparations.

Required Skills

This section describes the essential skills and knowledge and their level, required for this unit.

The following skills must be assessed as part of this unit:

planning and organisational skills to develop and manage transport logistics

research and critical thinking skills to source and analyse information on transport options

communication and negotiation skills to consult with stakeholders and negotiate arrangements with suppliers

contingency management skills to address transport problems

literacy skills to develop complex plans and documents for the management of event transport

numeracy skills to work within event budgets and develop different scenarios for consideration.

The following knowledge must be assessed as part of this unit:

broad event management process and role of transport planning in relation to other event management functions

types of events that require the development of dedicated transport strategies

sources of specialist assistance for complex transport planning

different transport alternatives for consideration in the planning process

general operational knowledge of the various transport options, including private and public variations for air and land transport

technology and equipment used for coordination of transport services

legislation, regulations and industry codes that affect transport planning

risk management issues associated with event transport

resource requirements for a transport strategy, including financial, human and physical resources

efficient use of combined transport options to maximise use of space and profitability for event operations

environmental access and site impacts and minimal impact practices to be considered in coordinating suitable transport options.

Evidence Required

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, the range statement and the Assessment Guidelines for this Training Package.

Critical aspects for assessment and evidence required to demonstrate competency in this unit

Evidence of the following is essential:

ability to analyse transport needs for an event and develop resource and cost efficient strategies and transport logistics plans

knowledge of the factors to be considered when developing an event transport strategy and the particular risk and contingency management issues

demonstration of skills through the development of a transport strategy and logistics plan for at least one complex event.

Context of and specific resources for assessment

Assessment must ensure:

use of current information and resource options to develop the strategy

involvement of and interaction with stakeholders and suppliers as part of the planning process.

Methods of assessment

A range of assessment methods should be used to assess practical skills and knowledge. The following examples are appropriate for this unit:

evaluation of event transport strategies and operational plans prepared by the candidate

case studies to assess candidate's ability to develop transport strategies for a range of different events

questions to assess detailed knowledge of different event transport issues and options

review of portfolios of evidence and third party workplace reports of on-the-job performance by the candidate.

Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended.

Assessing employability skills

Employability skills are integral to effective performance in the workplace and are broadly consistent across industry sectors. How these skills are applied varies between occupations and qualifications due to the different work functions and contexts.

Employability skills embedded in this unit should be assessed holistically with other relevant units that make up the skill set or qualification and in the context of the job role.


Range Statement

The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording in the performance criteria is detailed below.

Key event information may include:

general nature of event

event management structures

level of government involvement

location

dates and times

duration

number and type of activities, such as sport or individual programmed events

numbers attending

scope of physical staging elements.

Event stakeholders may include:

organising committees

media

participants, competitors and delegates

officials

spectators or audiences

VIPs

volunteers and paid staff

authorities, such as local government, emergency services and roads authorities.

Specialist assistance may include:

transport experts

local authorities

emergency services.

Authorities may include:

local government

state government, such as state roads authorities

land management and protection agencies

emergency services, including police, ambulance and fire service

other industry bodies, such as certifying bodies.

Transport options and resources may include:

public transport system, including:

trains

bus network

ferries

light rail and trams

private transport system, including:

airlines

coach services

taxis

hire cars, minibuses and limousines

private vehicles

charter services

dedicated disabled transport, including taxis and buses

animal transport.

Transport issues and risks may relate to:

general nature of location, such as major metropolitan, regional, country or remote

restricted access

road surface or terrain

distance between event venues

distance between event venues and other facilities such as accommodation and service centres

distance between accommodation providers and venues

traffic issues, such as peak periods and traffic regulations

environmental sensitivity of access areas and the event site itself.

Broader event management constraints and issues may include:

overall event management structures

specific event objectives

budget

human resources

other staging requirements

factors external to the event, such as other events

requirements to manage minimal impact to the natural environment of access to and the site itself.

Evaluation criteria may relate to:

efficient use of combined transport options to maximise use of space and profitability for the event operator

service quality

environmental targets

financial targets

attendance targets

time targets for movement of people and equipment.

Procedures to address transport operational requirements may relate to:

contacting relevant authorities for information and permission

available transport and timetables

contingency and backup transport options

security

vehicle refuelling

parking

pick-up and drop-off procedures

human resource requirements, including marshals, guides and drivers

training requirements

adequate provision for buses

emergency services presence and access

arrival of clients - dump or trickle

adequate provision for disabled people.

Human resource requirements may include:

drivers

guides

volunteers

marshals

interpreters

on-site supervisors.

Contingency and critical incident procedures may relate to:

equipment breakdown

traffic problems

adverse weather

event staff sickness

internal and external delays to event.

Briefings and relevant information may include:

summary procedures

emergency contact details

contingency procedures

maps and other geographical information, including route maps between venues and sites and information for venues, sites and local area.


Sectors

Sector

Cross-Sector


Competency Field

Event Management


Employability Skills

The required outcomes described in this unit of competency contain applicable facets of employability skills. The Employability Skills Summary of the qualification in which this unit is packaged will assist in identifying employability skills requirements.


Licensing Information

Not applicable.