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Evidence Guide: BSBCRT501 - Originate and develop concepts

Student: __________________________________________________

Signature: _________________________________________________

Tips for gathering evidence to demonstrate your skills

The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!

From the Wiki University

 

BSBCRT501 - Originate and develop concepts

What evidence can you provide to prove your understanding of each of the following citeria?

Evaluate and explore needs and opportunities

  1. Research and evaluate existing information that informs new concept development
  2. Where appropriate, identify and use gaps in current range of products, programs, processes or services as the catalyst for generating new ideas or concepts
  3. Expand the potential of new ideas through exploration of opportunities beyond the obvious
  4. Identify factors that could have an impact on ideas or concepts to be developed, including potential for commercialisation
  5. Determine whether other players are filling identified gaps or investigating similar opportunities
  6. Develop preliminary ideas on innovative and different ways to address needs and opportunities
  7. In consultation with relevant stakeholders, agree on broad parameters for developing ideas and concepts to meet market requirements
Research and evaluate existing information that informs new concept development

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Where appropriate, identify and use gaps in current range of products, programs, processes or services as the catalyst for generating new ideas or concepts

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Expand the potential of new ideas through exploration of opportunities beyond the obvious

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Identify factors that could have an impact on ideas or concepts to be developed, including potential for commercialisation

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Determine whether other players are filling identified gaps or investigating similar opportunities

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Develop preliminary ideas on innovative and different ways to address needs and opportunities

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

In consultation with relevant stakeholders, agree on broad parameters for developing ideas and concepts to meet market requirements

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Develop a range of creative approaches

  1. Use a range of creative thinking techniques to generate innovative and creative concepts to address identified needs
  2. Challenge, test and experiment with different concepts and ideas as part of a collaborative process
  3. Evaluate concepts in terms of their suitability for the target audience or purpose, their feasibility and their commercial potential
  4. Take account of social, ethical and environmental issues as concepts and ideas are generated and discussed
  5. Identify resources required to achieve desired creative and innovative outcomes
  6. Evaluate the effectiveness of different strategies for achieving desired outcomes
  7. Select concepts or approaches that achieve required outcomes in an innovative and feasible way
  8. Present proposed concepts or approaches in an appropriate format
Use a range of creative thinking techniques to generate innovative and creative concepts to address identified needs

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Challenge, test and experiment with different concepts and ideas as part of a collaborative process

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Evaluate concepts in terms of their suitability for the target audience or purpose, their feasibility and their commercial potential

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Take account of social, ethical and environmental issues as concepts and ideas are generated and discussed

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Identify resources required to achieve desired creative and innovative outcomes

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Evaluate the effectiveness of different strategies for achieving desired outcomes

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Select concepts or approaches that achieve required outcomes in an innovative and feasible way

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Present proposed concepts or approaches in an appropriate format

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Refine concepts

  1. Ensure concept development process is open to ongoing refinement and testing
  2. Seek input and feedback on concepts from relevant stakeholders
  3. Seek specialist advice on creative and technical aspects of proposals as required
  4. Compare concepts with best practice examples of similar products, programs, processes or services
  5. Use a range of creative and practical criteria to determine the advantages and disadvantages of different concepts
  6. Evaluate constraints on the realisation of concepts or ideas
  7. Refine proposals based on analysis and feedback
Ensure concept development process is open to ongoing refinement and testing

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Seek input and feedback on concepts from relevant stakeholders

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Seek specialist advice on creative and technical aspects of proposals as required

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Compare concepts with best practice examples of similar products, programs, processes or services

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Use a range of creative and practical criteria to determine the advantages and disadvantages of different concepts

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Evaluate constraints on the realisation of concepts or ideas

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Refine proposals based on analysis and feedback

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Develop concepts to an operational level

  1. Use refined concepts as the basis for developing detailed implementation specifications
  2. Present specifications to relevant parties for approval, funding or endorsement
  3. Reflect on methodology used to generate concepts and ideas and note ways of improving this in the future
Use refined concepts as the basis for developing detailed implementation specifications

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Present specifications to relevant parties for approval, funding or endorsement

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Reflect on methodology used to generate concepts and ideas and note ways of improving this in the future

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Assessed

Teacher: ___________________________________ Date: _________

Signature: ________________________________________________

Comments:

 

 

 

 

 

 

 

 

Instructions to Assessors

Evidence Guide

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1 Evaluate and explore needs and opportunities

1.1 Research and evaluate existing information that informs new concept development

1.2 Where appropriate, identify and use gaps in current range of products, programs, processes or services as the catalyst for generating new ideas or concepts

1.3 Expand the potential of new ideas through exploration of opportunities beyond the obvious

1.4 Identify factors that could have an impact on ideas or concepts to be developed, including potential for commercialisation

1.5 Determine whether other players are filling identified gaps or investigating similar opportunities

1.6 Develop preliminary ideas on innovative and different ways to address needs and opportunities

1.7 In consultation with relevant stakeholders, agree on broad parameters for developing ideas and concepts to meet market requirements

2 Develop a range of creative approaches

2.1 Use a range of creative thinking techniques to generate innovative and creative concepts to address identified needs

2.2 Challenge, test and experiment with different concepts and ideas as part of a collaborative process

2.3 Evaluate concepts in terms of their suitability for the target audience or purpose, their feasibility and their commercial potential

2.4 Take account of social, ethical and environmental issues as concepts and ideas are generated and discussed

2.5 Identify resources required to achieve desired creative and innovative outcomes

2.6 Evaluate the effectiveness of different strategies for achieving desired outcomes

2.7 Select concepts or approaches that achieve required outcomes in an innovative and feasible way

2.8 Present proposed concepts or approaches in an appropriate format

3 Refine concepts

3.1 Ensure concept development process is open to ongoing refinement and testing

3.2 Seek input and feedback on concepts from relevant stakeholders

3.3 Seek specialist advice on creative and technical aspects of proposals as required

3.4 Compare concepts with best practice examples of similar products, programs, processes or services

3.5 Use a range of creative and practical criteria to determine the advantages and disadvantages of different concepts

3.6 Evaluate constraints on the realisation of concepts or ideas

3.7 Refine proposals based on analysis and feedback

4 Develop concepts to an operational level

4.1 Use refined concepts as the basis for developing detailed implementation specifications

4.2 Present specifications to relevant parties for approval, funding or endorsement

4.3 Reflect on methodology used to generate concepts and ideas and note ways of improving this in the future

Required Skills and Knowledge

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1 Evaluate and explore needs and opportunities

1.1 Research and evaluate existing information that informs new concept development

1.2 Where appropriate, identify and use gaps in current range of products, programs, processes or services as the catalyst for generating new ideas or concepts

1.3 Expand the potential of new ideas through exploration of opportunities beyond the obvious

1.4 Identify factors that could have an impact on ideas or concepts to be developed, including potential for commercialisation

1.5 Determine whether other players are filling identified gaps or investigating similar opportunities

1.6 Develop preliminary ideas on innovative and different ways to address needs and opportunities

1.7 In consultation with relevant stakeholders, agree on broad parameters for developing ideas and concepts to meet market requirements

2 Develop a range of creative approaches

2.1 Use a range of creative thinking techniques to generate innovative and creative concepts to address identified needs

2.2 Challenge, test and experiment with different concepts and ideas as part of a collaborative process

2.3 Evaluate concepts in terms of their suitability for the target audience or purpose, their feasibility and their commercial potential

2.4 Take account of social, ethical and environmental issues as concepts and ideas are generated and discussed

2.5 Identify resources required to achieve desired creative and innovative outcomes

2.6 Evaluate the effectiveness of different strategies for achieving desired outcomes

2.7 Select concepts or approaches that achieve required outcomes in an innovative and feasible way

2.8 Present proposed concepts or approaches in an appropriate format

3 Refine concepts

3.1 Ensure concept development process is open to ongoing refinement and testing

3.2 Seek input and feedback on concepts from relevant stakeholders

3.3 Seek specialist advice on creative and technical aspects of proposals as required

3.4 Compare concepts with best practice examples of similar products, programs, processes or services

3.5 Use a range of creative and practical criteria to determine the advantages and disadvantages of different concepts

3.6 Evaluate constraints on the realisation of concepts or ideas

3.7 Refine proposals based on analysis and feedback

4 Develop concepts to an operational level

4.1 Use refined concepts as the basis for developing detailed implementation specifications

4.2 Present specifications to relevant parties for approval, funding or endorsement

4.3 Reflect on methodology used to generate concepts and ideas and note ways of improving this in the future