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Evidence Guide: CUAILL501 - Develop professional illustrations

Student: __________________________________________________

Signature: _________________________________________________

Tips for gathering evidence to demonstrate your skills

The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!

From the Wiki University

 

CUAILL501 - Develop professional illustrations

What evidence can you provide to prove your understanding of each of the following citeria?

Interpret the illustration brief

  1. Analyse the illustration brief for key communication objectives
  2. Develop an understanding of the broader context for the illustrative work
  3. Discuss and develop shared understanding of illustration requirements with relevant people
Analyse the illustration brief for key communication objectives

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Develop an understanding of the broader context for the illustrative work

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Discuss and develop shared understanding of illustration requirements with relevant people

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Generate and assess ideas for illustrations

  1. Evaluate the specific context and proposed media for the illustrative work
  2. Identify and source references that inform ideas for the illustrative work
  3. Evaluate current and emerging trends in illustration for potential ideas
  4. Explore and experiment with different approaches and techniques for communication of key messages
  5. Create appropriate relationships between different visual components
  6. Collaborate with others, including experts, to maximise contribution of ideas
  7. Assess ideas for technical, creative and budgetary implications
  8. Refine and select approaches that best balance the overall needs of the brief
Evaluate the specific context and proposed media for the illustrative work

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Identify and source references that inform ideas for the illustrative work

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Evaluate current and emerging trends in illustration for potential ideas

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Explore and experiment with different approaches and techniques for communication of key messages

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Create appropriate relationships between different visual components

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Collaborate with others, including experts, to maximise contribution of ideas

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Assess ideas for technical, creative and budgetary implications

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Refine and select approaches that best balance the overall needs of the brief

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Create illustrations

  1. Create impactful illustrations through effective engagement with the elements and principles of design
  2. Use advanced compositional skills to establish strong spatial relationships in illustrations
  3. Create appropriate mood and feeling in illustrations
  4. Develop and reflect on evolving personal style in illustrative work
  5. Engage in an ongoing process of testing, creative collaboration and refinement during the process
Create impactful illustrations through effective engagement with the elements and principles of design

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Use advanced compositional skills to establish strong spatial relationships in illustrations

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Create appropriate mood and feeling in illustrations

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Develop and reflect on evolving personal style in illustrative work

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Engage in an ongoing process of testing, creative collaboration and refinement during the process

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Finalise illustrations

  1. Negotiate and agree to modifications and amend as required
  2. Develop accurate and comprehensive documentation to support the production process
  3. Present final illustrations and documentation to relevant people and confirm acceptance
Negotiate and agree to modifications and amend as required

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Develop accurate and comprehensive documentation to support the production process

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Present final illustrations and documentation to relevant people and confirm acceptance

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Evaluate effectiveness of illustrations

  1. Evaluate completed illustrations for success in achieving objectives
  2. Assess work against creative, technical and business considerations
  3. Analyse and evaluate feedback from client and others
  4. Evaluate own role in design process and note areas for future improvement
Evaluate completed illustrations for success in achieving objectives

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Assess work against creative, technical and business considerations

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Analyse and evaluate feedback from client and others

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Evaluate own role in design process and note areas for future improvement

Completed
Date:

Teacher:
Evidence:

 

 

 

 

 

 

 

Assessed

Teacher: ___________________________________ Date: _________

Signature: ________________________________________________

Comments:

 

 

 

 

 

 

 

 

Instructions to Assessors

Evidence Guide

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Interpret the illustration brief

1.1 Analyse the illustration brief for key communication objectives

1.2 Develop an understanding of the broader context for the illustrative work

1.3 Discuss and develop shared understanding of illustration requirements with relevant people

2. Generate and assess ideas for illustrations

2.1 Evaluate the specific context and proposed media for the illustrative work

2.2 Identify and source references that inform ideas for the illustrative work

2.3 Evaluate current and emerging trends in illustration for potential ideas

2.4 Explore and experiment with different approaches and techniques for communication of key messages

2.5 Create appropriate relationships between different visual components

2.6 Collaborate with others, including experts, to maximise contribution of ideas

2.7 Assess ideas for technical, creative and budgetary implications

2.8 Refine and select approaches that best balance the overall needs of the brief

3. Create illustrations

3.1 Create impactful illustrations through effective engagement with the elements and principles of design

3.2 Use advanced compositional skills to establish strong spatial relationships in illustrations

3.3 Create appropriate mood and feeling in illustrations

3.4 Develop and reflect on evolving personal style in illustrative work

3.5 Engage in an ongoing process of testing, creative collaboration and refinement during the process

4. Finalise illustrations

4.1 Negotiate and agree to modifications and amend as required

4.2 Develop accurate and comprehensive documentation to support the production process

4.3 Present final illustrations and documentation to relevant people and confirm acceptance

5. Evaluate effectiveness of illustrations

5.1 Evaluate completed illustrations for success in achieving objectives

5.2 Assess work against creative, technical and business considerations

5.3 Analyse and evaluate feedback from client and others

5.4 Evaluate own role in design process and note areas for future improvement

Required Skills and Knowledge

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Interpret the illustration brief

1.1 Analyse the illustration brief for key communication objectives

1.2 Develop an understanding of the broader context for the illustrative work

1.3 Discuss and develop shared understanding of illustration requirements with relevant people

2. Generate and assess ideas for illustrations

2.1 Evaluate the specific context and proposed media for the illustrative work

2.2 Identify and source references that inform ideas for the illustrative work

2.3 Evaluate current and emerging trends in illustration for potential ideas

2.4 Explore and experiment with different approaches and techniques for communication of key messages

2.5 Create appropriate relationships between different visual components

2.6 Collaborate with others, including experts, to maximise contribution of ideas

2.7 Assess ideas for technical, creative and budgetary implications

2.8 Refine and select approaches that best balance the overall needs of the brief

3. Create illustrations

3.1 Create impactful illustrations through effective engagement with the elements and principles of design

3.2 Use advanced compositional skills to establish strong spatial relationships in illustrations

3.3 Create appropriate mood and feeling in illustrations

3.4 Develop and reflect on evolving personal style in illustrative work

3.5 Engage in an ongoing process of testing, creative collaboration and refinement during the process

4. Finalise illustrations

4.1 Negotiate and agree to modifications and amend as required

4.2 Develop accurate and comprehensive documentation to support the production process

4.3 Present final illustrations and documentation to relevant people and confirm acceptance

5. Evaluate effectiveness of illustrations

5.1 Evaluate completed illustrations for success in achieving objectives

5.2 Assess work against creative, technical and business considerations

5.3 Analyse and evaluate feedback from client and others

5.4 Evaluate own role in design process and note areas for future improvement

Evidence of the ability to:

explore and experiment with a range of design approaches and illustration techniques to create a body of illustrative work that:

meets the requirements of associated briefs

shows a command of advanced compositional skills in both print and digital formats

supports own ideas for work.

Note: If a specific volume or frequency is not stated, then evidence must be provided at least once.

To complete the unit requirements safely and effectively, the individual must:

describe intellectual property requirements relevant to producing illustrations

explain different formats for illustrative briefs and summarise typical inclusions

describe typical roles and responsibilities of key people involved in illustration projects

describe key issues that impact on illustrative work:

creative, technical and business issues

legal and ethical requirements

production factors for both print and digital formats

discuss current and emerging trends in illustration

explain a broad range of uses for illustrations and principles that apply to different usage

describe the properties and capabilities of these illustration techniques:

digital and traditional techniques

image manipulation

layout and typography

describe, for the elements and principles of design, the detailed characteristics, complex interrelationships, use in illustrations and how they may be challenged

describe a range of creative thinking techniques and how they can be used to encourage new ideas.