NTISthis.com

Evidence Guide: CUAMGT501 - Manage artists and their careers

Student: __________________________________________________

Signature: _________________________________________________

Tips for gathering evidence to demonstrate your skills

The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!

From the Wiki University

 

CUAMGT501 - Manage artists and their careers

What evidence can you provide to prove your understanding of each of the following citeria?

Establish business relationships

  1. Discuss, confirm and document contractual relationship with artists
  2. Use effective networking strategies with industry contacts to promote business opportunities for artists
  3. Advise and assist artists to build sustainable career outcomes
  4. Explore opportunities with artists to maximise commercial advantage
Discuss, confirm and document contractual relationship with artists

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Use effective networking strategies with industry contacts to promote business opportunities for artists

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Advise and assist artists to build sustainable career outcomes

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Explore opportunities with artists to maximise commercial advantage

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Manage career development

  1. Discuss and document realistic career plans with artists, aligning artistic aspirations/potential with career goals
  2. Develop artists’ repertoires that are commercially viable and in line with realistic market opportunities
  3. Assist artists to develop their artistic potential, and provide objective assessment of artistic success in a manner and timeframe agreed by all parties
  4. Represent artistic and career interests of artists when negotiating commercial opportunities
  5. Implement an impartiality clause when representing more than one artist, and advise each artist of their position within hierarchy of managed artists
  6. Ensure negotiated obligations with artists are clearly communicated to all business partners
Discuss and document realistic career plans with artists, aligning artistic aspirations/potential with career goals

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Develop artists’ repertoires that are commercially viable and in line with realistic market opportunities

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Assist artists to develop their artistic potential, and provide objective assessment of artistic success in a manner and timeframe agreed by all parties

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Represent artistic and career interests of artists when negotiating commercial opportunities

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Implement an impartiality clause when representing more than one artist, and advise each artist of their position within hierarchy of managed artists

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Ensure negotiated obligations with artists are clearly communicated to all business partners

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Manage business relationships

  1. Plan and agree on communication processes to be used in business relationships with artists
  2. Provide ongoing, accurate and objective copyright advice to artists
  3. Advise artists on relevant industry associations, industry awards and WHS issues
  4. Negotiate, confirm and record a financial plan with artists, and implement an appropriate system to record and monitor finances
  5. Report finances within legislative guidelines, and manage payments within agreed timeframes
  6. Seek feedback from artists to evaluate management strategies and adjust as required
Plan and agree on communication processes to be used in business relationships with artists

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Provide ongoing, accurate and objective copyright advice to artists

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Advise artists on relevant industry associations, industry awards and WHS issues

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Negotiate, confirm and record a financial plan with artists, and implement an appropriate system to record and monitor finances

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Report finances within legislative guidelines, and manage payments within agreed timeframes

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Seek feedback from artists to evaluate management strategies and adjust as required

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Develop market position of artists

  1. Assess style, genre, repertoire and performance standard of artists to clarify market fit and potential
  2. Monitor and assess appeal of artists in local, regional, national and/or international markets
  3. Collaborate with artists to develop their professional image in line with promotional opportunities
  4. Negotiate performance opportunities, and organise tours within context of financial risk analysis parameters and artists’ timeframes
Assess style, genre, repertoire and performance standard of artists to clarify market fit and potential

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Monitor and assess appeal of artists in local, regional, national and/or international markets

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Collaborate with artists to develop their professional image in line with promotional opportunities

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Negotiate performance opportunities, and organise tours within context of financial risk analysis parameters and artists’ timeframes

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Assessed

Teacher: ___________________________________ Date: _________

Signature: ________________________________________________

Comments:

 

 

 

 

 

 

 

 

Instructions to Assessors

Evidence Guide

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Establish business relationships

1.1 Discuss, confirm and document contractual relationship with artists

1.2 Use effective networking strategies with industry contacts to promote business opportunities for artists

1.3 Advise and assist artists to build sustainable career outcomes

1.4 Explore opportunities with artists to maximise commercial advantage

2. Manage career development

2.1 Discuss and document realistic career plans with artists, aligning artistic aspirations/potential with career goals

2.2 Develop artists’ repertoires that are commercially viable and in line with realistic market opportunities

2.3 Assist artists to develop their artistic potential, and provide objective assessment of artistic success in a manner and timeframe agreed by all parties

2.4 Represent artistic and career interests of artists when negotiating commercial opportunities

2.5 Implement an impartiality clause when representing more than one artist, and advise each artist of their position within hierarchy of managed artists

2.6 Ensure negotiated obligations with artists are clearly communicated to all business partners

3. Manage business relationships

3.1 Plan and agree on communication processes to be used in business relationships with artists

3.2 Provide ongoing, accurate and objective copyright advice to artists

3.3 Advise artists on relevant industry associations, industry awards and WHS issues

3.4 Negotiate, confirm and record a financial plan with artists, and implement an appropriate system to record and monitor finances

3.5 Report finances within legislative guidelines, and manage payments within agreed timeframes

3.6 Seek feedback from artists to evaluate management strategies and adjust as required

4. Develop market position of artists

4.1 Assess style, genre, repertoire and performance standard of artists to clarify market fit and potential

4.2 Monitor and assess appeal of artists in local, regional, national and/or international markets

4.3 Collaborate with artists to develop their professional image in line with promotional opportunities

4.4 Negotiate performance opportunities, and organise tours within context of financial risk analysis parameters and artists’ timeframes

Required Skills and Knowledge

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Establish business relationships

1.1 Discuss, confirm and document contractual relationship with artists

1.2 Use effective networking strategies with industry contacts to promote business opportunities for artists

1.3 Advise and assist artists to build sustainable career outcomes

1.4 Explore opportunities with artists to maximise commercial advantage

2. Manage career development

2.1 Discuss and document realistic career plans with artists, aligning artistic aspirations/potential with career goals

2.2 Develop artists’ repertoires that are commercially viable and in line with realistic market opportunities

2.3 Assist artists to develop their artistic potential, and provide objective assessment of artistic success in a manner and timeframe agreed by all parties

2.4 Represent artistic and career interests of artists when negotiating commercial opportunities

2.5 Implement an impartiality clause when representing more than one artist, and advise each artist of their position within hierarchy of managed artists

2.6 Ensure negotiated obligations with artists are clearly communicated to all business partners

3. Manage business relationships

3.1 Plan and agree on communication processes to be used in business relationships with artists

3.2 Provide ongoing, accurate and objective copyright advice to artists

3.3 Advise artists on relevant industry associations, industry awards and WHS issues

3.4 Negotiate, confirm and record a financial plan with artists, and implement an appropriate system to record and monitor finances

3.5 Report finances within legislative guidelines, and manage payments within agreed timeframes

3.6 Seek feedback from artists to evaluate management strategies and adjust as required

4. Develop market position of artists

4.1 Assess style, genre, repertoire and performance standard of artists to clarify market fit and potential

4.2 Monitor and assess appeal of artists in local, regional, national and/or international markets

4.3 Collaborate with artists to develop their professional image in line with promotional opportunities

4.4 Negotiate performance opportunities, and organise tours within context of financial risk analysis parameters and artists’ timeframes

Evidence of the ability to:

provide management services and career advice to artists

negotiate for and with clients

promote artists in current music markets.

Note: If a specific volume or frequency is not stated, then evidence must be provided at least once.

To complete the unit requirements safely and effectively, the individual must:

explain typical inclusions of a contractual relationship between a manager and an artist

outline the importance of accurate bookkeeping and recordkeeping for artist management

outline the legislation, industry awards, and industry associations relevant to performers and artist managers

explain ways to develop artists’ repertoires and professional image

explain ways to conduct financial risk analysis on performance opportunities

outline issues and challenges that typically arise in the context of managing artists and their careers, and how they might be overcome.