The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!
From the Wiki University
What evidence can you provide to prove your understanding of each of the following citeria?
Assess market requirements
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Analyse audience research and statistics to assess current performance of station’s program schedule Completed |
Evidence:
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Identify target audience requirements, markets and demographic parameters as basis for program scheduling Completed |
Evidence:
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Liaise with relevant personnel to determine direction and nature of programs required to meet broadcaster’s policies and objectives Completed |
Evidence:
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Document appropriate market research and consumer patterns in viewing or listening, as required Completed |
Evidence:
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Assess current program schedule
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Analyse current program inventory and types, and suggest additions or variations to more effectively meet broadcaster’s policies and objectives Completed |
Evidence:
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Evaluate performance indicators of current scheduling to determine strategies to increase or consolidate audience shares Completed |
Evidence:
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Review market segments already catered for in the current schedule and identify market segments that may require additional or new programming Completed |
Evidence:
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Assess program schedule for revenue performance and return on investment where applicable, according to station policies and objectives Completed |
Evidence:
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Evaluate potential for scheduling programs across a range of distribution and transmission channels Completed |
Evidence:
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Plan program schedules
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Devise a range of scheduling options that meet audience and station need to achieve desired audience shares, in line with station requirements, policies and codes of practice Completed |
Evidence:
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Make program scheduling decisions based on audience appeal, interest and variety to maximise audience flows and audience demographic targets Completed |
Evidence:
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Develop program schedule, using industry-standard scheduling software and assigning appropriate weighting to programs, to achieve required impact and response Completed |
Evidence:
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Obtain sign-off on proposed schedule, as required for implementation Completed |
Evidence:
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Implement and monitor program schedules
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Oversee implementation of agreed schedule in line with organisational procedures and commercial time constraints Completed |
Evidence:
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Monitor, evaluate and assess program schedule on a continuing basis to ensure it continues to meet audience targets Completed |
Evidence:
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Modify program schedule as required in consultation with relevant personnel Completed |
Evidence:
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