The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!
From the Wiki University
What evidence can you provide to prove your understanding of each of the following citeria?
Identify market characteristics.
|
|
Identify demographics of target customer group. Completed |
Evidence:
|
Identify products and services to meet market opportunities. Completed |
Evidence:
|
Develop promotional strategies in collaboration with relevant individuals and groups. Completed |
Evidence:
|
Develop promotional strategies.
|
|
Evaluate strengths and weaknesses of existing promotional strategies. Completed |
Evidence:
|
Develop promotional strategies according to pharmacy business and marketing strategies and legislative requirements. Completed |
Evidence:
|
Identify and secure required resources.
|
|
Select resources appropriate for the venue, product and needs of customers. Completed |
Evidence:
|
Liaise with product suppliers to ensure availability of promotional resources to meet promotional timeframes. Completed |
Evidence:
|
Secure resources within budget allocation. Completed |
Evidence:
|
Implement promotional strategy
|
|
Design and position display according to visual merchandising principles. Completed |
Evidence:
|
Ensure that product advertising occurs according to legislative requirements and pharmacy policy and procedures. Completed |
Evidence:
|
Evaluate promotional strategies.
|
|
Evaluate promotional strategies against sales turnover, customer feedback and pharmacy promotional standards. Completed |
Evidence:
|
Review and report on strategies to take advantage of opportunities for improvement. Completed |
Evidence:
|