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Evidence Guide: SIRXMKT001 - Support marketing and promotional activities

Student: __________________________________________________

Signature: _________________________________________________

Tips for gathering evidence to demonstrate your skills

The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!

From the Wiki University

 

SIRXMKT001 - Support marketing and promotional activities

What evidence can you provide to prove your understanding of each of the following citeria?

Confirm promotional and marketing activities.

  1. Access information regarding upcoming marketing and promotional activities including objectives, resourcing and timing.
  2. Confirm own role and responsibilities in supporting marketing and promotional activities and seek clarification as required.
Access information regarding upcoming marketing and promotional activities including objectives, resourcing and timing.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Confirm own role and responsibilities in supporting marketing and promotional activities and seek clarification as required.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Communicate promotional and marketing activities.

  1. Communicate details of marketing and promotional programs to team members and customers as required.
  2. Promote marketing and promotional activities to customers providing accurate information and details.
  3. Respond to customer enquiries regarding marketing and promotional activities and refer complex enquiries to relevant personnel.
Communicate details of marketing and promotional programs to team members and customers as required.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Promote marketing and promotional activities to customers providing accurate information and details.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Respond to customer enquiries regarding marketing and promotional activities and refer complex enquiries to relevant personnel.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Support marketing and promotional programs.

  1. Access and display marketing and promotional signage and materials as required.
  2. Maintain marketing and promotional signage and materials.
  3. Act on opportunities to enhance outcomes of marketing and promotional activities.
  4. Ensure adequate resourcing to achieve marketing and promotional objectives.
  5. Refer marketing and promotional issues to relevant personnel as required.
Access and display marketing and promotional signage and materials as required.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Maintain marketing and promotional signage and materials.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Act on opportunities to enhance outcomes of marketing and promotional activities.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Ensure adequate resourcing to achieve marketing and promotional objectives.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Refer marketing and promotional issues to relevant personnel as required.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Assessed

Teacher: ___________________________________ Date: _________

Signature: ________________________________________________

Comments:

 

 

 

 

 

 

 

 

Instructions to Assessors

Evidence Guide

ELEMENTS

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Confirm promotional and marketing activities.

1.1.Access information regarding upcoming marketing and promotional activities including objectives, resourcing and timing.

1.2.Confirm own role and responsibilities in supporting marketing and promotional activities and seek clarification as required.

2. Communicate promotional and marketing activities.

2.1.Communicate details of marketing and promotional programs to team members and customers as required.

2.2.Promote marketing and promotional activities to customers providing accurate information and details.

2.3.Respond to customer enquiries regarding marketing and promotional activities and refer complex enquiries to relevant personnel.

3. Support marketing and promotional programs.

3.1.Access and display marketing and promotional signage and materials as required.

3.2.Maintain marketing and promotional signage and materials.

3.3.Act on opportunities to enhance outcomes of marketing and promotional activities.

3.4.Ensure adequate resourcing to achieve marketing and promotional objectives.

3.5.Refer marketing and promotional issues to relevant personnel as required.

Required Skills and Knowledge

ELEMENTS

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Confirm promotional and marketing activities.

1.1.Access information regarding upcoming marketing and promotional activities including objectives, resourcing and timing.

1.2.Confirm own role and responsibilities in supporting marketing and promotional activities and seek clarification as required.

2. Communicate promotional and marketing activities.

2.1.Communicate details of marketing and promotional programs to team members and customers as required.

2.2.Promote marketing and promotional activities to customers providing accurate information and details.

2.3.Respond to customer enquiries regarding marketing and promotional activities and refer complex enquiries to relevant personnel.

3. Support marketing and promotional programs.

3.1.Access and display marketing and promotional signage and materials as required.

3.2.Maintain marketing and promotional signage and materials.

3.3.Act on opportunities to enhance outcomes of marketing and promotional activities.

3.4.Ensure adequate resourcing to achieve marketing and promotional objectives.

3.5.Refer marketing and promotional issues to relevant personnel as required.

Evidence of the ability to complete tasks outlined in elements and performance criteria of this unit in the context of the job role, and:

support the implementation of one marketing or promotional activity by:

accessing organisational marketing plan and determining activity requirements and own responsibilities

displaying and maintaining activity resourcing and materials

communicating activities to customers.

Demonstrated knowledge required to complete the tasks outlined in elements and performance criteria of this unit:

organisational policies and procedures for the implementation of marketing and promotional activities as relevant to own role

promotional and marketing resourcing

techniques for supporting the achievement of marketing and promotional objectives

techniques for communicating and promoting marketing and promotional activities to customers.