Establish new markets

Formats and tools

Unit Description
Reconstruct the unit from the xml and display it as an HTML page.
Assessment Tool
an assessor resource that builds a framework for writing an assessment tool
Assessment Template
generate a spreadsheet for marking this unit in a classroom environment. Put student names in the top row and check them off as they demonstrate competenece for each of the unit's elements and performance criteria.
Assessment Matrix
a slightly different format than the assessment template. A spreadsheet with unit names, elements and performance criteria in separate columns. Put assessment names in column headings to track which performance criteria each one covers. Good for ensuring that you've covered every one of the performance criteria with your assessment instrument (all assessement tools together).
Wiki Markup
mark up the unit in a wiki markup codes, ready to copy and paste into a wiki page. The output will work in most wikis but is designed to work particularly well as a Wikiversity learning project.
Evidence Guide
create an evidence guide for workplace assessment and RPL applicants
Competency Mapping Template
Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners. A template for developing assessments for a unit, which will help you to create valid, fair and reliable assessments for the unit, ready to give to trainers and students
Observation Checklist
create an observation checklist for workplace assessment and RPL applicants. This is similar to the evidence guide above, but a little shorter and friendlier on your printer. You will also need to create a seperate Assessor Marking Guide for guidelines on gathering evidence and a list of key points for each activity observed using the unit's range statement, required skills and evidence required (see the unit's html page for details)

Self Assessment Survey
A form for students to assess thier current skill levels against each of the unit's performance criteria. Cut and paste into a web document or print and distribute in hard copy.
Moodle Outcomes
Create a csv file of the unit's performance criteria to import into a moodle course as outcomes, ready to associate with each of your assignments. Here's a quick 'how to' for importing these into moodle 2.x
Registered Training Organisations
Trying to find someone to train or assess you? This link lists all the RTOs that are currently registered to deliver AMPMGT607, 'Establish new markets'.
Google Links
links to google searches, with filtering in place to maximise the usefulness of the returned results
Reference books for 'Establish new markets' on This online store has a huge range of books, pretty reasonable prices, free delivery in Australia *and* they give a small commission to for every purchase, so go nuts :)

Elements and Performance Criteria


Performance criteria

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Research and determine viability of entering new markets

1.1 Identify and evaluate sources of assistance for locating and establishing new markets

1.2 Analyse characteristics of potential markets

1.3 Review enterprise products and service range in in terms of potential market and customer requirements

1.4 Assess competitive position of enterprise product and prepare sales projections

1.5 Determine licensing and other regulatory requirements

1.6 Evaluate costs, benefits and risks of entering new markets

2. Develop a market entry strategy

2.1 Develop resourcing strategies for new market entry

2.2 Identify risk management strategies

2.3 Develop marketing strategies in association with relevant internal and external personnel

2.4 Plan distribution strategies to ensure profile of product in the new market

3. Identify contract and service requirements

3.1 Establish enterprise terms of payment and administrative requirements

3.2 Identify documentary and commercial requirements of new markets

3.3 Identify finance and insurance requirements

3.4 Identify contractual requirements relating to transport and distribution to ensure product quality and safety

4. Develop evaluation strategy for new market entry

4.1 Identify targets and determine performance indicator requirements

4.2 Prepare strategies for collecting and analysing performance data

4.3 Identify strategies for reporting outcomes, including future planning recommendations