Develop visual merchandising creative concepts

Formats and tools

Unit Description
Reconstruct the unit from the xml and display it as an HTML page.
Assessment Tool
an assessor resource that builds a framework for writing an assessment tool
Assessment Template
generate a spreadsheet for marking this unit in a classroom environment. Put student names in the top row and check them off as they demonstrate competenece for each of the unit's elements and performance criteria.
Assessment Matrix
a slightly different format than the assessment template. A spreadsheet with unit names, elements and performance criteria in separate columns. Put assessment names in column headings to track which performance criteria each one covers. Good for ensuring that you've covered every one of the performance criteria with your assessment instrument (all assessement tools together).
Wiki Markup
mark up the unit in a wiki markup codes, ready to copy and paste into a wiki page. The output will work in most wikis but is designed to work particularly well as a Wikiversity learning project.
Evidence Guide
create an evidence guide for workplace assessment and RPL applicants
Competency Mapping Template
Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners. A template for developing assessments for a unit, which will help you to create valid, fair and reliable assessments for the unit, ready to give to trainers and students
Observation Checklist
create an observation checklist for workplace assessment and RPL applicants. This is similar to the evidence guide above, but a little shorter and friendlier on your printer. You will also need to create a seperate Assessor Marking Guide for guidelines on gathering evidence and a list of key points for each activity observed using the unit's range statement, required skills and evidence required (see the unit's html page for details)

Self Assessment Survey
A form for students to assess thier current skill levels against each of the unit's performance criteria. Cut and paste into a web document or print and distribute in hard copy.
Moodle Outcomes
Create a csv file of the unit's performance criteria to import into a moodle course as outcomes, ready to associate with each of your assignments. Here's a quick 'how to' for importing these into moodle 2.x
Registered Training Organisations
Trying to find someone to train or assess you? This link lists all the RTOs that are currently registered to deliver SIRRMER004, 'Develop visual merchandising creative concepts'.
Google Links
links to google searches, with filtering in place to maximise the usefulness of the returned results
Reference books for 'Develop visual merchandising creative concepts' on This online store has a huge range of books, pretty reasonable prices, free delivery in Australia *and* they give a small commission to for every purchase, so go nuts :)

Elements and Performance Criteria



Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Determine visual merchandising requirements.

1.1. Access and interpret a visual merchandising design brief.

1.2. Identify and confirm visual merchandising objectives, specifications and constraints.

1.3. Clarify budgetary and time requirements with relevant personnel.

1.4. Review existing visual merchandising activity and performance results to identify strengths and weaknesses.

1.5. Research local and global visual merchandising trends and draw inspiration to inform concept development.

1.6. Review competitor and market activity to identify trends and creative opportunities.

2. Generate options for visual merchandising concept.

2.1. Apply principles and elements of design to generate creative concept options that meet design brief or reflect organisational merchandise strategy.

2.2. Ensure concept options reflect visual merchandising objectives, specifications and constraints.

2.3. Challenge assumptions and traditional ways of working to generate concept options that promote diverse and innovative approaches to visual merchandising.

2.4. Consider the need for scalability and generate concept options accordingly.

2.5. Consider the need for consistency across channels and locations and generate concept options accordingly.

2.6. Assess commercial and creative feasibility of concept options and make any required adjustments.

2.7. Document visual and written representations of concept options.

3. Present creative options.

3.1. Prepare materials and documentation that support the presentation of concept options and aid audience visualisation.

3.2. Use visual and verbal communication techniques to present creative options to relevant stakeholders.

3.3. Promote preferred concept option demonstrating alignment to design brief or organisational merchandise strategy.

3.4. Seek feedback from stakeholders and make any required adjustments to creative options.

3.5. Agree on preferred concept options and ensure consistent understanding and expectations of all relevant stakeholders.

4. Finalise the visual merchandising concept.

4.1. Document detailed visual and written representations of the finalised and agreed visual merchandising concept.

4.2. Seek final approval.

4.3. Communicate finalised visual merchandising concept to relevant personnel for implementation.