Build and launch a small business website

Formats and tools

Unit Description
Reconstruct the unit from the xml and display it as an HTML page.
Assessment Tool
an assessor resource that builds a framework for writing an assessment tool
Assessment Template
generate a spreadsheet for marking this unit in a classroom environment. Put student names in the top row and check them off as they demonstrate competenece for each of the unit's elements and performance criteria.
Assessment Matrix
a slightly different format than the assessment template. A spreadsheet with unit names, elements and performance criteria in separate columns. Put assessment names in column headings to track which performance criteria each one covers. Good for ensuring that you've covered every one of the performance criteria with your assessment instrument (all assessement tools together).
Wiki Markup
mark up the unit in a wiki markup codes, ready to copy and paste into a wiki page. The output will work in most wikis but is designed to work particularly well as a Wikiversity learning project.
Evidence Guide
create an evidence guide for workplace assessment and RPL applicants
Competency Mapping Template
Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners. A template for developing assessments for a unit, which will help you to create valid, fair and reliable assessments for the unit, ready to give to trainers and students
Observation Checklist
create an observation checklist for workplace assessment and RPL applicants. This is similar to the evidence guide above, but a little shorter and friendlier on your printer. You will also need to create a seperate Assessor Marking Guide for guidelines on gathering evidence and a list of key points for each activity observed using the unit's range statement, required skills and evidence required (see the unit's html page for details)

Self Assessment Survey
A form for students to assess thier current skill levels against each of the unit's performance criteria. Cut and paste into a web document or print and distribute in hard copy.
Moodle Outcomes
Create a csv file of the unit's performance criteria to import into a moodle course as outcomes, ready to associate with each of your assignments. Here's a quick 'how to' for importing these into moodle 2.x
Registered Training Organisations
Trying to find someone to train or assess you? This link lists all the RTOs that are currently registered to deliver SITXICT401, 'Build and launch a small business website'.
Google Links
links to google searches, with filtering in place to maximise the usefulness of the returned results
Reference books for 'Build and launch a small business website' on This online store has a huge range of books, pretty reasonable prices, free delivery in Australia *and* they give a small commission to for every purchase, so go nuts :)

Elements and Performance Criteria

Elements describe the essential outcomes of a unit of competency.

Performance criteria describe the performance needed to demonstrate achievement of the element. Where bold italicised text is used, further information is detailed in the required skills and knowledge section and the range statement. Assessment of performance is to be consistent with the evidence guide.

1. Plan website structure.

1.1 Develop website style and structure to suit business purpose and intended target audience.

1.2 Identify and include appropriate features and capabilities in website structure.

1.3 Determine layout and navigation requirements for appearance, readability, links and ease of operation.

1.4 Ensure maximum site accessibility.

1.5 Clearly document structure to facilitate efficient development.

1.6 Develop and integrate appropriate interactive forms into website structure to capture customer data.

1.7 Select authoring tools and software based on website requirements.

1.8 Identify and integrate website security requirements.

2. Develop website content.

2.1 Select and use business information to create website content.

2.2 Define information for inclusion in interactive forms based on purpose of the form.

2.3 Adapt information for inclusion to ensure site is clear, scannable and readable.

2.4 Use language, style and tone suited to business image and intended target audience.

2.5 Integrate content features according to website structure.

2.6 Check content for accuracy, currency and relevance.

3. Create website pages.

3.1 Create plan for website pages and active links to meet layout and navigation requirements.

3.2 Select page titles and key words that reflect business purpose and website content, and to assist access via search engines.

3.3 Improve page presentation by adding features.

3.4 Develop linked web pages according to website plan, ensuring links are clearly named and unambiguous.

3.5 Use appropriate techniques to create interactive forms.

3.6 Create pages consistent with site design specifications.

4. Select and use a web hosting service.

4.1 Identify sources of information on web hosting options.

4.2 Evaluate and select web hosting services according to business and technical requirements.

4.3 Upload files to selected web hosting service according to technical requirements and business agreements.

5. Test and critically evaluate website.

5.1 Test website functions, processes and navigation to confirm operational status, appearance, accuracy and ease of operation.

5.2 Evaluate effectiveness of interactive forms to ensure that required sales data is collected for business.

5.3 Evaluate website according to business website strategy to ensure it projects a business image suited to the e business model.

5.4 Identify problems, develop a range of strategies to solve them and select appropriate and sustainable solutions.