Google Links

Follow the links below to find material targeted to the unit's elements, performance criteria, required skills and knowledge

Elements and Performance Criteria

1. Analyse customer base
   • Establish reasons for forecasting in network planning, and factors that influence forecasting
   • Collate data from appropriate organisations involved in planning initiatives for planning delivery of products and services
   • Establish market segmentation to improve marketing effectiveness on new technology adoption
   • Analyse market segments of customers, based on geography and demographics, for a new service or product and predict adoption rates
2. Evaluate current utilisation
   • Evaluate current service usage of the network and determine current traffic load
   • Evaluate current network occupancy and determine any spare capacity
3. Predict future customer base
   • Evaluate expected customer growth and segment mix in a defined geographical area, and assess impact on network planning
   • Use a forecasting model and predict customer demand for new technology products and services
4. Use property market and development data to produce plans
   • Develop strategic plans on infrastructure planning using planning authority data for development and redevelopments
   • Produce a plan for future development projects using property market data
5. Predict future service requirements
   • Create a customer service plan to maintain valuable customer relationships and strengthen business
   • Measure customer service results using key factors that provide an indicator for customer service quality
   • Use forecasting tools to predict future service demand and requirements for emerging technology services of Next Generation Networks (NGN)
6. Produce network forecast and documentation
   • Produce geographically-based network growth forecasts utilising change in customer base, changes to property market and future service predications
   • Produce and present documentation

Performance Evidence

Evidence of ability to:

interpret accurately the growth patterns and development options which satisfy customer and enterprise financial goals

predict future customer base and service requirements

produce comprehensive network growth forecasts, utilising changes to customer base, property market and future service predictions.

Note: If a specific volume or frequency is not stated, then evidence must be provided at least once.

---

Knowledge Evidence

To complete the unit requirements safely and effectively, the individual must:

explain different levels of reliability performance standards applicable to specific equipment deployment needs

identify and explain emerging technologies that affect this industry

identify factors that can affect forecasting demand

identify and apply forecasting models and forecasting tools

explain market segmentations

explain network designs and new products and services

explain next generation network (NGN) services

identify planning authorities

describe planning initiatives

describe the process to prepare and review customer bases

identify different service measures.

---