This section describes the essential skills and knowledge and their level required for this unit

The following skills must be assessed as part of this unit

literacy skills to develop sponsorship materials and agreements expressing complex business ideas and proposals

numeracy skills to evaluate budgets and interrogate or use a range of financial data to inform sponsorship activities

negotiation and communication skills to undertake sponsor liaison and management

The following knowledge must be assessed as part of this unit

sponsorship protocols in relation to making contact nature of proposals involvement of sponsor in activities and reporting expectations

features and formats for sponsorship proposals and packages in the relevant industry context

features of sponsorship contracts and agreements

potential sponsorship contacts and sources of finance in the relevant industry context

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria required skills and knowledge the range statement and the Assessment Guidelines for this TrainingPackage

Critical aspects for assessment and evidence required to demonstrate competency in this unit

Evidence of the following is essential

development of clear concise and professional sponsorship proposals

comprehensive knowledge of practices and protocols in relation to accessing sponsorship opportunities

application of effective communication and negotiation skills in the context of sponsorship management

demonstration of skills by obtaining and managing sponsorship for at least one activity project or event

Context of and specific resources for assessment

Assessment must ensure

adequate timeframes for the activity so that implementation monitoring and followup activities can be assessed

involvement of potential and actual sponsors to allow the communication and negotiation aspect of obtaining and managing sponsorship to be assessed

use of current technology to design effective sponsorship proposals

Methods of assessment

A range of assessment methods should be used to assess practical skills and knowledge The following examples are appropriate for this unit

project to initiate and manage sponsorship activities

case studies to assess knowledge of sponsorship practices and protocols for a range of activities and events

review of portfolios of evidence and thirdparty workplace reports of onthejob performance by the candidate

Holistic assessment with other units relevant to the industry sector workplace and job role is recommended

Assessing employability skills

Employability skills are integral to effective performance in the workplace and are broadly consistent across industry sectors How these skills are applied varies between occupations and qualifications due to the different work functions and contexts

Employability skills embedded in this unit should be assessed holistically with other relevant units that make up the skill set or qualification and in the context of the job role

Appropriate colleagues may include:

Items, activities or projects to be sponsored may include:

Potential sponsors may include:

Sponsorship materials may include:

Sponsorship documentation may include: