Subjects

Total number of units = 8

This qualification has no core units.

8 elective units must be selected, of which:

6 of the elective units must be selected from the units listed below, with no more than 3 units selected from any one group

2 elective units may be selected from elective units listed below, from the BSB Business Services Training Package, or from any current accredited course or endorsed Training Package at this qualification level or Certificate IV or Advanced Diploma level.

Elective units must be relevant to the work environment and the qualification, maintain the integrity of the AQF alignment and contribute to a valid, industry-supported vocational outcome.

Elective Units

Group A

add topic BSBADV503 Coordinate advertising research

add topic BSBADV507 Develop a media plan

add topic BSBADV509 Create mass print media advertisements

add topic BSBADV510 Create mass electronic media advertisements

add topic BSBMKG523 Design and develop an integrated marketing communication plan

add topic BSBWRT501 Write persuasive copy

Group B

add topic BSBADM502 Manage meetings

add topic BSBADM503 Plan and manage conferences

add topic BSBADM504 Plan and implement administrative systems

add topic BSBADM506 Manage business document design and development

add topic BSBEBU501 Investigate and design e-business solutions

add topic BSBFIM502 Manage payroll

add topic BSBITB501 Establish and maintain a workgroup computer network

Group C

add topic BSBHRM501 Manage human resources services

add topic BSBHRM502 Manage human resources management information systems

add topic BSBHRM513 Manage workforce planning

add topic BSBHRM505 Manage remuneration and employee benefits

add topic BSBHRM506 Manage recruitment, selection and induction processes

add topic BSBHRM507 Manage separation or termination

add topic BSBHRM509 Manage rehabilitation or return-to-work programs

add topic BSBHRM510 Manage mediation processes

add topic BSBLED502 Manage programs that promote personal effectiveness

Group D

add topic BSBMKG501 Identify and evaluate marketing opportunities

add topic BSBMKG502 Establish and adjust the marketing mix

add topic BSBMKG506 Plan market research

add topic BSBMKG507 Interpret market trends and developments

add topic BSBMKG508 Plan direct marketing activities

add topic BSBMKG509 Implement and monitor direct marketing activities

add topic BSBMKG510 Plan e-marketing communications

add topic BSBMKG514 Implement and monitor marketing activities

add topic BSBMKG515 Conduct a marketing audit

add topic BSBPUB501 Manage the public relations publication process

add topic BSBPUB502 Develop and manage complex public relations campaigns

add topic BSBPUB503 Manage fundraising and sponsorship activities

add topic BSBPUB504 Develop and implement crisis management plans

Group E

add topic BSBCON601 Develop and maintain business continuity plans

add topic BSBINM501 Manage an information or knowledge management system

add topic BSBINN501 Establish systems that support innovation

add topic BSBINN502 Build and sustain an innovative work environment

add topic BSBIPR501 Manage intellectual property to protect and grow business

add topic BSBMGT403 Implement continuous improvement

add topic BSBPMG522 Undertake project work

add topic BSBRSK501 Manage risk

add topic BSBSUS501 Develop workplace policy and procedures for sustainability

add topic BSBWOR501 Manage personal work priorities and professional development


Entry Requirements

Nil