CPPSEC2025A
Sell security products and services

This unit of competency specifies the outcomes required to provide quality security products and services to clients. It requires the ability to identify clients needs and use sales techniques to maximise selling opportunities. It also requires an ability to use problem solving techniques and communication skills to promote client confidence. This unit may form part of the licensing requirements for persons engaged in the sale and installation of security equipment or systems in those states and territories where these are regulated activities.

Application

This unit of competency has application to a range of technical security work roles in the security industry. Work is performed under routine supervision and competency requires some judgement and decision-making. The knowledge and skills described in this unit are to be applied within relevant legislative and organisational guidelines.


Prerequisites

Not Applicable


Elements and Performance Criteria

ELEMENT

PERFORMANCE CRITERIA

1Identify client needs.

1.1 Client needs are clarified using appropriate interpersonal techniques in accordance with legislative and organisational requirements.

1.2 Clients are provided with information about available products and services to meet their needs and assisted in the selection of preferred options.

1.3 Relationship with client is established using appropriate communication skills to promote client confidence.

1.4 Personal limitations in addressing client needs are identified and assistance sought as required from relevant persons.

2Sell security products and services.

2.1 Routine client questions are answered accurately or assistance sought from relevant persons.

2.2 Effective sales techniques are used to meet identified client needs in accordance with organisational procedures and legislative requirements.

2.3 Product use and safety requirements are described or demonstrated to clients in accordance with manufacturer's specifications.

2.4 Client dissatisfaction is identified and solutions offered to meet client needs.

2.5 Client is encouraged to make purchase decision in accordance with selected sale closing method.

2.6 Sale is recorded and followed up in writing in accordance with organisational procedures.

3Maximise sales opportunities.

3.1 Specific security products or services which match client needs are explained and promoted.

3.2 Information regarding problems and delays is promptly communicated to clients.

3.3 Complaints from clients are handled courteously, recorded and reported to relevant persons.

3.4 Client feedback is reviewed in consultation with relevant persons and used to identify opportunities for repeat business and improved sales.

Required Skills

This section describes the skills and knowledge and their level required for this unit.

Required skills

basic information technology including use of spreadsheets to calculate information

basic research

complete basic workplace documentation

literacy skills to understand and communicate security information (reading, writing, speaking, numeracy and listening)

match sales approaches to client behaviour

numeracy skills to estimate service timeframes, costs and resource requirements

personal skills to relate to people from a range of social, cultural and ethnic backgrounds and varying physical and mental abilities

present a professional image

questioning to check understanding

recognise opportunities for additional sales to same client

solve routine problems and handle client complaints

summarise information received

work effectively on an individual basis and as part of a team.

Required knowledge

common factors influencing client decisions

difference between negative and positive language

differences between written and spoken English

how to read and use body language to gain confidence of clients

how to safeguard confidential information

how to use business equipment to present information

legislation and regulations applicable to providing security services

organisational standards and procedures for client service

organisational standards for the presentation and maintenance of written information

procedures and channels for reporting information

range of available security products and services and special features (eg warranties, after sales support)

rights and responsibilities of clients

typical buy signals and strategies for closing sales.

Evidence Required

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package.

Critical aspects for assessment and evidence required to demonstrate competency in this unit

A person who demonstrates competency in this unit must be able to provide evidence of:

applying product knowledge and an appropriate sales approach to sell the benefits of products, overcome problems and close sales

using communication skills to accurately identify and meet client requirements and resolve and report complaints

complying with organisational and legislative requirements for the sale of security products and services

using client feedback to identify and action improvements to sales and opportunities for repeat business.

Context of and specific resources for assessment

Context of assessment includes:

a setting in the workplace or environment that simulates the conditions of performance described in the elements, performance criteria and range statement.

Resource implications for assessment include:

access to a registered provider of assessment services

access to a suitable venue and equipment

access to plain English version of relevant statutes and procedures

assessment instruments including personal planner and assessment record book

work schedules, organisational policies and duty statements.

Reasonable adjustments must be made to assessment processes where required for people with disabilities. This could include access to modified equipment and other physical resources, and the provision of appropriate assessment support.

Method of assessment

This unit of competency should be assessed using questioning of underpinning knowledge and skills.

Guidance information for assessment

Assessment processes and techniques must be culturally appropriate and suitable to the language, literacy and numeracy capacity of the candidate and the competency being assessed. In all cases where practical assessment is used, it should be combined with targeted questioning to assess the underpinning knowledge.

Oral questioning or written assessment may be used to assess underpinning knowledge. In assessment situations where the candidate is offered a choice between oral questioning and written assessment, questions are to be identical.

Supplementary evidence may be obtained from relevant authenticated correspondence from existing supervisors, team leaders or specialist training staff.


Range Statement

The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.

Interpersonal techniquesmay include:

active listening

being respectful and non-discriminatory to others

control of tone of voice and body language

demonstrating flexibility and willingness to negotiate and compromise

interpreting non-verbal and verbal messages

maintaining professionalism

providing and receiving constructive feedback

questioning to clarify and confirm understanding

two-way communication

use of communication appropriate to cultural differences

use of positive, confident and cooperative language.

Legislative requirementsmay relate to:

applicable commonwealth, state and territory legislation which affects work such as:

workplace safety

environmental issues

equal employment opportunity

industrial relations

anti-discrimination and diversity

Australian building codes and regulations

Australian Communications Authority cabling standards

Australian standards and quality assurance

award and enterprise agreements

evidence collection

freedom of information

goods and services tax

licensing arrangements and certification requirements

privacy requirements

relevant industry codes of practice

telecommunications

trade practices

transport, storage and handling of goods.

Organisational requirementsmay relate to:

access and equity policies, principles and practices

business and performance plans

client service standards

code of conduct, code of ethics

communication and reporting procedures

complaint and dispute resolution procedures

emergency and evacuation procedures

employer and employee rights and responsibilities

Occupational Health and Safety (OHS) policies, procedures and programs

own role, responsibility and authority

personal and professional development

privacy and confidentiality of information

quality assurance and continuous improvement processes and standards

resource parameters and procedures

roles, functions and responsibilities of security personnel

storage and disposal of information.

Products and servicesmay include:

alarm systems

audible and visual warning devices

bank pop up screens

biometrics systems

boom gates

cameras

control panels

detection devices

electric and mechanical fire safety and fire locking systems

electronic readers

electronic recognition controls

grills

intercoms

lighting

locks and locking systems

monitors and control equipment

power supplies

security doors and door controls

turnstiles

wireless equipment.

Communication skillsmay include:

active listening

comprehension

note-taking

positive body language

questioning

reading accurately

speaking clearly

summarising

writing.

Personal limitationsmay relate to:

being unsure of best method to complete task

compliance with OHS requirements

current competence level

difficulties in meeting timelines

inability to fulfil own role and responsibilities

licensing requirements

product knowledge or specifications

understanding of assignment instructions

understanding of legal requirements.

Relevant personsmay include:

client

security consultant

senior sales colleagues

supervisor

suppliers or manufacturers

technical security specialists.

Routine client questionsmay relate to:

installation

merchandise

price

quality

supply and delivery processes and timeframes

usage

warranty.

Sales techniquesmay include:

closing a sale

gaining a client

negotiation skills

over-the-phone empathy creation

securing payment

techniques including, trade-up, trade-in, tie-ins, cut-ins, range-ins.

Manufacturer's specificationsmay be found in:

attachments to the equipment

equipment specifications

operator manuals

plans and diagrams

printed instruction leaflets

warranty documents.

Sale closing methodsmay include:

allow client time to make a decision

ask for the sale in a positive and professional manner

creating a sense of urgency for purchase

monitoring buying signals

provide alternatives (eg style, size etc)

provide solutions to outstanding problems or condition of sale (eg guarantee delivery date etc).

Feedbackmay be obtained from the following sources:

client satisfaction forms

follow up contact

suggestion box

telephone survey

verbal questioning.


Sectors

Unit sector

Security


Competency Field

Technical security


Employability Skills

This unit contains employability skills.


Licensing Information

Refer to Unit Descriptor