Elements and Performance Criteria

Element

Performance Criteria

1

Clarify the financial scope of the project

1.1

Identify what the proposal to be financed involves and determine the scope and funding needs of the project

1.2

Determine the stage of the project at which finance is to be sought

1.3

Determine the level of funding required and identify the optimum funding arrangements

2

Identify sources of finance

2.1

Research possible sources of finance

2.2

Find out how the proposal should be structured to attract the funding from a particular source

2.3

Determine which sources of funding apply to the type of project proposed and decide which funding source to approach

3

Develop the proposal

3.1

Decide on the approach to take in the submission and collect material to support the proposal

3.2

Prepare proposal to include:

overview of the project and objectives

the purpose and amount of finance required

the proposed structure of the project operation

the operational and marketing plan

projected financial performance

management and creative experience involved

level of risk involved

other appropriate sections depending on the needs of the particular project

3.3

Develop the proposal in best form to attract funding from the chosen source

3.4

Include estimates of costs and benefits supported by valid and relevant information

3.5

Define the structure of the funding plan and the proposed interest of the various parties

4

Obtain legal advice

4.1

Seek legal advice on all aspects of the proposal such as tax structure, rights and responsibilities and incorporate the advice into the funding proposal

4.2

Submit the final proposal for advice on compliance with legal, tax and regulatory requirements and get final agreement checked by the lawyers to ensure that it meets the requirements

5

Present the proposal to funding body or prospective investors

5.1

Make an effective presentation to the funding body or prospective investors using appropriate communication techniques, to explain the details of the proposal emphasising the creative possibilities and the benefits of the project

5.2

Evaluate the presentation to identify strengths and weaknesses to inform subsequent presentations

6

Negotiate terms and conditions of investment

6.1

Conduct negotiations with representatives of the funding body or prospective investors to determine terms and conditions of the grant/investment

6.2

Conduct meetings to discuss financial proposals in a professional and businesslike manner

7

Finalise formal agreement

7.1

Finalise agreement including accurate information on rights and responsibilities of all parties to the funding agreement and document agreement

7.2

Circulate documents detailing funding agreement and terms and conditions of the agreement to all stakeholders as quickly as possible.

7.3

Determine reporting and review process required and set up processes for monitoring compliance with the agreement

7.4

Include consultation with the legal adviser in the finalisation of the agreement

Underpinning knowledge and skills

Assessment must include evidence of essential knowledge of, and skills in, the following areas:

the structure of the industry

the range of funding sources

good communications and presentation skills

any incentive or tax concession schemes

high level negotiation skills

Linkages to other units

This unit has strong linkages to the following units and combined training delivery and/or assessment is recommended:

CUEFIN1A Develop a budget

CUSGEN05A Make presentations

CUSADM07A Establish and maintain work/contractual

relationships

CUEFIN03A Obtain sponsorship

Critical aspects of evidence

The following evidence is critical to the judgement of competence in this unit:

the development of a professional and appropriate proposal for funding

ability to negotiate at a high level with funding bodies or investors

Method and context of assessment

Assessment may take place on the job, off the job or a combination of both of these. However, assessment of this unit would most effectively be undertaken on the job due to the specific workplace environment requirements. Off the job assessment must be undertaken in a closely simulated workplace environment.

Assessment may incorporate a range of methods to assess performance and the application of essential underpinning knowledge, and might include:

case studies

work samples or simulated workplace activities

oral questioning/interview

projects/reports/logbooks

third party reports and authenticated prior achievements

portfolios of evidence

Resource requirements

This unit requires access to the sources of information needed to prepare the funding proposal. There is no specialist equipment required apart from access to a computer and appropriate software.

Key Competencies

Level

Collecting, organising and analysing information

3

Communicating ideas and information

3

Planning and organising activities

3

Working with others and in teams

3

Solving problems

3

Using mathematical ideas and techniques

3

Using technology

2

Variable

Scope

Funding bodies may include:

Government departments

enterprises

individuals

professional organisations

finance institutions

special public funding programs

Projects may include:

feature films

short films

documentaries

radio programs

multimedia games

multimedia education and training programs

advertisements

and a range of other projects

Interest in the project may be:

percentage of profits

share of copyright

product placement

acknowledgments