The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!
From the Wiki University
What evidence can you provide to prove your understanding of each of the following citeria?
Analyse and interpret a creative brief
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Analyse and confirm the technique/s for expressing the central idea or creative concept Completed |
Evidence:
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Identify and check the content and supporting information for accuracy and completeness Completed |
Evidence:
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Confirm the time schedule and budgetary requirements for creating copy Completed |
Evidence:
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Identify legal and ethical constraints impacting on copy to be developed Completed |
Evidence:
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Evaluate creative options
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Evaluate design and copy options against the requirements of the creative brief Completed |
Evidence:
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Select option/s which enable the required information and image to be communicated within time and budgetary requirements Completed |
Evidence:
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Prepare persuasive copy
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Create original copy with impact which sets the product, service or idea being communicated apart from the competition and competitor's promotional material Completed |
Evidence:
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Create copy which communicates the required image, features/benefits of the product, service or idea Completed |
Evidence:
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Create copy which meets the requirements of the creative brief in terms of information, format, language, writing style, and level of detail Completed |
Evidence:
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Produce copy on time and within budget Completed |
Evidence:
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Produce copy which complies with legal and ethical requirements Completed |
Evidence:
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