Maximise product sales and market share

Formats and tools

Unit Description
Reconstruct the unit from the xml and display it as an HTML page.
Assessment Tool
an assessor resource that builds a framework for writing an assessment tool
Assessment Template
generate a spreadsheet for marking this unit in a classroom environment. Put student names in the top row and check them off as they demonstrate competenece for each of the unit's elements and performance criteria.
Assessment Matrix
a slightly different format than the assessment template. A spreadsheet with unit names, elements and performance criteria in separate columns. Put assessment names in column headings to track which performance criteria each one covers. Good for ensuring that you've covered every one of the performance criteria with your assessment instrument (all assessement tools together).
Wiki Markup
mark up the unit in a wiki markup codes, ready to copy and paste into a wiki page. The output will work in most wikis but is designed to work particularly well as a Wikiversity learning project.
Evidence Guide
create an evidence guide for workplace assessment and RPL applicants
Competency Mapping Template
Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners. A template for developing assessments for a unit, which will help you to create valid, fair and reliable assessments for the unit, ready to give to trainers and students
Observation Checklist
create an observation checklist for workplace assessment and RPL applicants. This is similar to the evidence guide above, but a little shorter and friendlier on your printer. You will also need to create a seperate Assessor Marking Guide for guidelines on gathering evidence and a list of key points for each activity observed using the unit's range statement, required skills and evidence required (see the unit's html page for details)

Self Assessment Survey
A form for students to assess thier current skill levels against each of the unit's performance criteria. Cut and paste into a web document or print and distribute in hard copy.
Moodle Outcomes
Create a csv file of the unit's performance criteria to import into a moodle course as outcomes, ready to associate with each of your assignments. Here's a quick 'how to' for importing these into moodle 2.x
Registered Training Organisations
Trying to find someone to train or assess you? This link lists all the RTOs that are currently registered to deliver SIRXPRO004A, 'Maximise product sales and market share'.
Google Links
links to google searches, with filtering in place to maximise the usefulness of the returned results
Reference books for 'Maximise product sales and market share' on This online store has a huge range of books, pretty reasonable prices, free delivery in Australia *and* they give a small commission to for every purchase, so go nuts :)

Elements and Performance Criteria




Analyse retail or wholesale product and service performance.


Analyse and review factors affecting category performance.


Analyse factors affecting range performance.


Analyse factors affecting product performance.


Assess retail or wholesale market position strategies.


Determine placement of product and service in the marketplace.


Review appropriateness of sales and marketing strategies given placement of product or service in marketplace.


Assess product and service promotion strategies.


Review promotional strategies for product and service.


Report recommendations to improve promotional programs to relevant personnel.


Develop competitive pricing structures.


Translate strategic guidelines for product or service price and performance into management benchmarks.


Ensure strategic targets for a product or service support enterprise marketing guidelines.


Implement retail or wholesale product and service plans.


Define market and individual customer needs.


Promote, distribute and sell retail or wholesale products and services to achieve market and business targets.


Achieve price, position and placement strategies for a retail or wholesale product or service.

Qualifications and Skillsets

SIRXPRO004A appears in the following qualifications:

  • SIR50107 - Diploma of Retail Management