Elements and Performance Criteria
- Analyse market.
- Identify workplace marketing and merchandising policies.
- Informally monitor client requirements in order to evaluate market trends and client needs.
- Monitor workplace product and service range to identify the demand for individual items and seasonal variations.
- Identify opportunities to improve sales and services.
- Research and identify potential new products and services, and evaluate supplierclaims, and potential safety risks and benefits for clients.
- Identify market competition.
- Plan product and service range.
- Assess the salon product and service range against workplace policies andprocedures, market analysis, sales performance, environmental impact and existing workplace skills and knowledge.
- Identify new techniques for sourcing service range based on research conducted.
- Identify workplace space requirements and optimum product or service mix according to the market analysis.
- Maintain supplier relations.
- Negotiate supply of goods.
- Negotiate and implement arrangements with suppliers according to workplace policies and procedures.
- Monitor stock and supplier records for accuracy and legibility and take appropriate required remedial action.
- Convey records of negotiations and agreements to appropriate personnel within designated time frames.
- Take immediate corrective action where potential or actual problems with supply are indicated.
- Analyse, evaluate and amend product range and source of supply according to management, staff and client feedback.
- Monitor quality control.
- Establish merchandise quality standards with suppliers according to legalrequirements, minimal environmental impacts, client requirements and workplace policies and procedures.
- Monitor merchandise quality during supply and delivery process.
- Record stock return figures and analyse against target figures.
- Introduce product range.
- Maximise profit.
- Calculate or estimate individual product range contributions against budget targets.
- Develop product range assessment checks and implement against budget targets.
- Maximise profit margins in negotiation with suppliers.
- Determine workplace pricing policies for services and products according to stated net profit margin in workplace merchandising plan.
- Negotiate specifications for terms of trade.
- Rationalise stock.